footlocker.com
DR 75by AhrefsMedium Opportunity · 60/100

Market Landscape

About footlocker.com

the official foot locker europe webstore. get inspired by our lookbook and find a lot of brands ✔ nike, adidas, converse and more ✔

Categorylifestyle/fashion_and_apparel
17.7MMonthly Visits
+28%Monthly Trend
Mar 1995Domain Age
7Competitors
5.6MAvg. Traffic
3Avg. Keyword Overlap
26yAvg. Domain Age

Market Landscape · Insight

7 competitors averaging 26y and 5.6M/mo. footlocker.com is leading in this market — dominant position but watch for emerging challengers..

Keyword Battlefield

finishline.com favicon

finishline.com

finishline.com

🔗 5 keyword overlap

Shop Finish Line for basketball sneakers, running shoes, casual shoes & athletic gear from top brands like Nike, Jordan, adidas, Under Armour & more.

8.2M/mo+4%Jan 1999

Shares 5 keywords including "nike"

champssports.com favicon

champssports.com

champssports.com

🔗 3 keyword overlap

get your head-to-toe hook up on the latest shoes and clothing from jordan, nike, adidas, and more. free shipping for flx members.

5.5M/mo+33%May 1995

Shares 3 keywords including "nike"

newbalance.com favicon

newbalance.com

newbalance.com

🔗 2 keyword overlap

Shop sneakers, shoes, and a wide range of fitness clothing at New Balance and discover the perfect blend of timeless style, quality, and performance.

13.9M/mo+5%Aug 1995

Shares 2 keywords including "new balance"

pxf.io favicon

pxf.io

pxf.io

🔗 2 keyword overlap
8.2M/mo+9%Jul 2016

Shares 2 keywords including "new balance"

kidsfootlocker.com favicon

kidsfootlocker.com

kidsfootlocker.com

🔗 2 keyword overlap

shop kids shoes and clothing from big brands like nike, jordan, adidas, reebok and a bunch more. the coolest selection of kids shoes with great deals and our 100% fit guarantee.

1.5M/mo-12%May 1995

Shares 2 keywords including "footlocker"

street-beat.ru favicon

street-beat.ru

street-beat.ru

🔗 2 keyword overlap

Магазин одежды и обуви Street Beat предлагает большую коллекцию кроссовок и кед от ведущих спортивных брендов

1.2M/mo+4%

Shares 2 keywords including "nike"

feature.com favicon

feature.com

feature.com

🔗 2 keyword overlap

Fashion, music, and art are the three pillars of the FEATURE DNA. Our small sneaker store has grown into a full-fledged fashion collective home to over 120 premium brands, including Nike, Jordan, Adidas, and our in-house private label FEATURE.

1.1M/mo+6%May 1997

Shares 2 keywords including "nike"

Competitors identified by shared traffic-driving keywords

KeywordSearch Volumefootlocker.comCompetitor
new balance1,207,560#2newbalance.com #1✗ Behind
new balance 55084,050#4newbalance.com #1✗ Behind
new balance hombre1,470#3newbalance.com #1✗ Behind

Keyword Battlefield · Insight

footlocker.com trails on the majority of contested keywords — leads on 0 terms. Targeted content and backlink strategy needed for the highest-value keywords.

Traffic Arena

footlocker.comCompetitor avg
🇺🇸 US
85%
79%
🇮🇳 IN
1%
3%
🇨🇦 CA
3%
2%
🇬🇧 GB
1%
1%

Top Competitors only

🇩🇪 DE 33%🇫🇷 FR 3%

Traffic Arena · Insight

footlocker.com is growing against the trend but traffic is concentrated in US (85%) — market share gains without geographic diversification.

footlocker.com and competitors share 4 common markets led by US. High geographic overlap means differentiation must come from product, not region.

How does footlocker.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Report based on data from May 2026

See a sample report