seriouseats.com
Medium Opportunity · 60/100

Market Landscape

About seriouseats.com

We rounded up our favorite kitchen gear purchases of 2025, including our favorite citrus juicer, a Ninja air fryer, and a petite-but-powerful Nutribullet personal blender.

Categoryfood_and_drink/cooking_and_recipes
24.1MMonthly Visits
+1%Monthly Trend
Apr 2006Domain Age
6Competitors
31.5MAvg. Traffic
2Avg. Keyword Overlap
21yAvg. Domain Age

Market Landscape · Insight

seriouseats.com has 0.8x the average traffic — 3 of 6 competitors have more traffic. Differentiation or growth acceleration needed.

Keyword Battlefield

allrecipes.com favicon
allrecipes.com

allrecipes.com

🔗 2 keyword overlap

Everyday recipes with ratings and reviews by home cooks like you. Find easy dinner ideas, healthy recipes, plus helpful cooking tips and techniques.

76.2M/mo+6%Jul 1998

Shares 2 keywords including "pancake recipe"

recipetineats.com favicon
recipetineats.com

recipetineats.com

🔗 2 keyword overlap

3,000+ COMBINATIONS Thousands of variations for you and your family to enjoy EASY. ECONOMICAL. More straightforward and budget-friendly than ever HOW-TO VIDEOS Photos and how-to videos accompany every recipe! Surprise! I made another cookbook. Surprise!

36.4M/mo+4%Apr 2014

Shares 2 keywords including "pancake recipe"

southernliving.com favicon
southernliving.com

southernliving.com

🔗 2 keyword overlap

The ultimate insiders' guide to Southern culture, recipes, travel, and events. Packed with recipes, decorating tips, entertaining ideas, and travel guides, we guarantee to deliver the best of the South right to you.

29.8M/mo-6%Apr 1998

Shares 2 keywords including "pancake recipe"

bbcgoodfood.com favicon
bbcgoodfood.com

bbcgoodfood.com

🔗 2 keyword overlap

A hard-wearing, non-stick frying pan is a kitchen essential. We tested a wide range of pans at a variety of price points to find the best option for every type of cook

23.2M/mo+3%Feb 2000

Shares 2 keywords including "pancake recipe"

thekitchn.com favicon
thekitchn.com

thekitchn.com

🔗 2 keyword overlap

Inspiring cooks and nourishing homes through daily recipes, tips, kitchen design, and shopping guides.

22.7M/mo+22%Oct 2007

Shares 2 keywords including "fried rice recipe"

jessicagavin.com favicon
jessicagavin.com

jessicagavin.com

🔗 2 keyword overlap

This privacy policy sets out how Culinary Science with Jessica Gavin uses and protects any information that you give while using www.jessicagavin.com

601.9K/mo-3%Jul 2012

Shares 2 keywords including "meatball recipe"

Competitors identified by shared traffic-driving keywords

KeywordSearch Volumeseriouseats.comCompetitor
quiche95,400#7allrecipes.com #8✓ Leading
samosa89,640#4recipetineats.com #3✗ Behind
goulash87,390#7allrecipes.com #5✗ Behind
chipotle mayo8,580#1allrecipes.com #7✓ Leading
latka2,910#10allrecipes.com #2✗ Behind
potpie2,390#6allrecipes.com #1✗ Behind
bloody mary cocktail2,290#2bbcgoodfood.com #8✓ Leading

Keyword Battlefield · Insight

seriouseats.com trails on the majority of contested keywords — allrecipes.com leads on 2 terms. Targeted content and backlink strategy needed for the highest-value keywords.

Traffic Arena

seriouseats.comCompetitor avg
🇺🇸 US
77%
60%
🇬🇧 GB
4%
15%
🇦🇺 AU
3%
8%
🇨🇦 CA
6%
5%

Top Competitors only

🇮🇪 IE 3%🌐 NZ 2%

Traffic Arena · Insight

seriouseats.com is growing against the trend but traffic is concentrated in US (77%) — market share gains without geographic diversification.

seriouseats.com and competitors share 4 common markets led by US. High geographic overlap means differentiation must come from product, not region.

How does seriouseats.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Report based on data from July 2026

See a sample report