thefader.com
thefader.comAbout thefader.com
The FADER is the definitive voice of music and the lifestyle that surrounds it.
Competitive Landscape Overview
Top Competitors
rollingstone.com
rollingstone.com
Music, Film, TV and Political News Coverage
Shares 2 keywords including "drake"
hotnewhiphop.com
hotnewhiphop.com
the latest hip hop news, songs, rap albums & music, gossip & entertainment news, sneaker releases, sports news, tv & movies, interviews, culture & more @hotnewhiphop.
Shares 2 keywords including "drake"
clashmusic.com
clashmusic.com
Tame Impala will release new album ‘Deadbeat’ later this year. The project - centred on Kevin Parker - made its debut with 2010 album ‘Innerspeaker’,
Shares 2 keywords including "kanye west"
Competitors identified by shared traffic-driving keywords
Traffic Comparison
Acquisition Channel Mix
Geographic Footprint
Find weak markets where competitors haven't established dominance
| Country | thefader.com | rollingstone.com | hotnewhiphop.com | clashmusic.com |
|---|---|---|---|---|
| 🇺🇸 US | 44% | 57% | 67% | 23% |
| 🇬🇧 GB | 7% | 5% | 4% | 22% |
| 🇨🇦 CA | 4% | 5% | 6% | 4% |
| 🇦🇺 AU | 2% | 4% | 2% | 3% |
| 🇩🇪 DE | — | 2% | 2% | 4% |
| 🇪🇸 ES | 2% | — | — | 3% |
Market Opportunities
Domain Age Comparison
How does thefader.com actually grow?
This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.
Report based on data from May 2026