workana.com
Medium Opportunity · 52/100

Market Landscape

About workana.com

Workana is the largest freelance platform in Latin America. No matter what you're looking for, you'll find the best freelance programmers, copywriters, translators, and more on Workana.

Categorycomputers_electronics_and_technology/computers_electronics_and_technology
2.8MMonthly Visits
+8%Monthly Trend
Jul 2011Domain Age
5Competitors
936.6KAvg. Traffic
2Avg. Keyword Overlap
8yAvg. Domain Age

Market Landscape · Insight

5 competitors averaging 8y and 936.6K/mo. workana.com is leading in this market — dominant position but watch for emerging challengers..

Keyword Battlefield

shakersworks.com favicon
shakersworks.com

shakersworks.com

🔗 3 keyword overlap

Lánzanos tu oferta digital y entrevista a los mejores perfiles freelance digitales que hacen match contigo en menos de 48H.

71.4K/mo-9%Sep 2021

Shares 3 keywords including "freelancer"

freelancer.com favicon
freelancer.com

freelancer.com

🔗 2 keyword overlap

Search for jobs related to Customer support call center or hire on the world's largest freelancing marketplace with 25m+ jobs. It's free to sign up and bid on jobs.

4.6M/mo+11%Aug 1995

Shares 2 keywords including "freelancer"

Freel Canada favicon
Freel Canada

freel.ca

🔗 2 keyword overlap

Freelancing job board and Premium directory for Freelancers in Canada (SaaS)

9.7K/mo-10%Jul 2023$254.57 MRR

Shares 2 keywords including "freelancer"

prolatamwork.com favicon
prolatamwork.com

prolatamwork.com

🔗 2 keyword overlap

US companies: hire top Latin American developers, designers & marketers from $8/hr. Same time zone, English-fluent talent. Proposals in 48h. PayPal Escrow protection. Post free — no commitment.

8.3K/mo+58%Nov 2025

Shares 2 keywords including "freelancer"

getlance.com.br favicon
getlance.com.br

getlance.com.br

🔗 2 keyword overlap

Encontre freelancers remotos e prestadores presenciais no Brasil. Publique projetos, compare perfis e contrate com segurança na GetLance.

7.7K/mo+61%Feb 2026

Shares 2 keywords including "workana brasil"

Competitors identified by shared traffic-driving keywords

Keyword Battlefield · Insight

Low keyword overlap (avg 2 shared keywords) — competitors are targeting largely different search audiences, leaving room for niche positioning.

Traffic Arena

workana.comCompetitor avg
🌐 VE
3%
68%
🌐 ES
3%
31%
🇺🇸 US
4%
15%

workana.com only

🇧🇷 BR 45%

Top Competitors only

🇨🇦 CA 46%🇮🇳 IN 12%

Traffic Arena · Insight

workana.com is growing against the trend but traffic is concentrated in VE (45%) — market share gains without geographic diversification.

workana.com is concentrated in BR while competitors focus on CA — different regional strategies reduce direct head-to-head competition.

How does workana.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Report based on data from July 2026

See a sample report