about.youtube

DR 82by AhrefsMedium Opportunity · 60/100

About

youtube’s mission is to give everyone a voice and show them the world. learn about our brand, community, careers and more.

Categorycomputers_electronics_and_technology/graphics_multimedia_and_web_design

Top 79,903

Global Rank

United States 11%

Top Market

-34%

Monthly Trend

49% Bounce

Engagement Signal

Monthly Visits

845,297

↓33.6% vs last month

Bounce Rate

49.0%

Pages / Visit

1.5

Avg. Session

25s

Domain Age

4.7 years

Traffic

#79,903Global Rank

#29,197Country Rank (356)

#533Category Rank · Graphics_Multimedia_and_Web_Design

Traffic Trend

↓33.6%

Traffic Sources

Organic Search

61.8%

Direct

19.9%

Social

16.5%

Referral

1.7%

Paid

0.0%

0.1%

SEO-dependent: 61.8% from organic search

Geographic Distribution

DomainShare

🇺🇸United StatesUS

11.3%

🇨🇳ChinaCN

9.5%

🇸🇳SenegalSN

2.6%

🇨🇦CanadaCA

2.5%

🇷🇺RussiaRU

2.0%

Top 3 countries account for 23.4% of traffic

SEO & Keywords

Top Keywords

Keyword
youtube	322.2M	$0.18	$266.9K
yt	50.8M	$0.17	$21.9K
ютуб	22.7M	$0.13	$17.9K
youtube.com	1.2M	$0.17	$28.9K
youtube com	34.1K	$0.17	$5.5K

SERP Rankings

Keyword			Ranking URL
youtube	#5	🏠	about.youtube/	301,338,010	$0.18
yt	#6	🏠	about.youtube/	45,382,320	$0.15
ютуб	#5	🏠	about.youtube/	21,238,910	$0.12
youtube.com	#6	🏠	about.youtube/	1,244,940	—
www.youtube.com	#4	🏠	about.youtube/	178,770	—

Growth Readout

3 tracked competitors in this category — competitive landscape is well-defined

How does about.youtube actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.