axios.com
DR 91by AhrefsMedium Opportunity · 52/100

About

Smart, efficient news worthy of your time, attention, and trust. Covering local news, politics, health, climate, tech, media, business, sports, world, science and more.

Categorynews_and_media
Top 2,677
Global Rank
United States 81%
Top Market
-25%
Monthly Trend
63% Bounce
Engagement Signal

Monthly Visits

26,944,121

25.1% vs last month

Bounce Rate

63.4%

Pages / Visit

1.8

Avg. Session

1m 23s

Domain Age

28.8 years

Traffic

#2,677Global Rank
#635Country Rank (840)
#37Category Rank · News_and_Media
Traffic Trend
25.1%
Traffic Sources
Organic Search
30.1%
Direct
49.2%
Social
6.7%
Referral
10.6%
Paid
0.2%
Email
3.1%

Strong brand recognition: 49.2% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
80.9%
🇨🇦CanadaCA
2.7%
🇩🇪GermanyDE
1.2%
🇬🇧United KingdomGB
1.1%
Top 3 countries account for 84.7% of traffic — high geographic concentration

SEO & Keywords

Growth Readout

Direct traffic at 49% — strong brand recognition

Global rank top 2.7K — established player in the space

Traffic concentrated in United States (81%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does axios.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

xxxxxxx

bbc.com

🔗 3 keyword overlap

Sports news and live sports coverage including scores, results, video, audio and analysis on Football, F1, Cricket, Rugby Union and all other UK sports.

467.5M/mo-7%Jul 1989$3.7K MRR

Shares 3 keywords including "iran"

cnn.com

cnn.com

🔗 3 keyword overlap

A Los Angeles jury found that Meta and YouTube knowingly created addictive platforms that harmed the mental health of a young woman. It’s a landmark decision that could serve as a roadmap for thousands of similar cases. But will this legal pressure lead to real change to how social media platforms operate? And what can parents learn from this case?  Clare is joined by Nicki Petrossi, host of the podcast Scrolling 2 Death, and Sarah Gardner, founder and CEO of the Heat Initiative, to talk about what this verdict could mean for their kids and future generations.  Clare also made a video a few months ago walking through safety features and tools for monitoring kids’ social media use. You can find that here. Terms of Service is a CNN Podcasts and Goat Rodeo production. This episode was produced by Rebecca Seidel. At Goat Rodeo, the lead producer is Rebecca Seidel, and the executive producers are Megan Nadolski and Ian Enright. At CNN, Matt Martinez is our Senior Producer and Dan Dzula is our Technical Director. Production support from Sofía Sanchez.

357.7M/mo-22%Sep 1993

Shares 3 keywords including "iran"

theguardian.com

theguardian.com

🔗 3 keyword overlap

This privacy policy explains how we collect, use, share and transfer your personal data when you use the services provided on theguardian.com and our related mobile applications

275.6M/mo-8%Jul 1994

Shares 3 keywords including "iran"

nbcnews.com

nbcnews.com

🔗 3 keyword overlap

Go to NBCNews.com for breaking news, videos, and the latest top stories in world news, business, politics, health and pop culture.

100.9M/mo-12%Jun 1997

Shares 3 keywords including "iran"

aljazeera.com

aljazeera.com

🔗 3 keyword overlap

News, analysis from the Middle East & worldwide, multimedia & interactives, opinions, documentaries, podcasts, long reads and broadcast schedule.

86.7M/mo-38%Apr 1996

Shares 3 keywords including "iran"

Report based on data from May 2026

See a sample report