chinadaily.com.cn
Medium Opportunity · 60/100
30y1997-02-19Domain Age
2.4M+15%Monthly Visits
Search 54%China 51%Primary Channel
3Competitors

Product Identity

About

chinadaily.com.cn is the largest english portal in china, providing news, business information, bbs, learning materials. the website has channels as china, bizchina, world, opinion, sports/olympics, entertainment, lifestyle, culture, citylife, photo, forum and weather.

Categorynews_and_media
Domain Information
Registrar阿里云计算有限公司(万网)
Registered1997-02-19
Expires2029-06-30
Name ServersCNS1.ZDNSCLOUD.NET, DNS1.ZDNSCLOUD.INFO

Product Identity · Insight

Operating for 30 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

2,350,870

14.6% vs last month

Bounce Rate

63.7%

Pages / Visit

1.8

Avg. Session

58s

Domain Age

29.5 years

#30,313Global Rank
#2,357Country Rank (156)
Traffic Trend
14.6%

Growth Profile · Insight

Traffic is growing (+15%) but bounce rate is elevated (64%) — new visitors may be arriving from low-intent channels or encountering landing page mismatch.

Acquisition Engine

Traffic Sources
Organic Search
53.2%
Direct
28.9%
Social
1.9%
Referral
13.9%
Paid
0.0%
Email
0.3%
Gen AI
1.7%
Geographic Distribution
DomainShareBar
🇨🇳ChinaCN
50.8%
🇺🇸United StatesUS
15.5%
🇸🇬SingaporeSG
4.4%
🇭🇰Hong Kong SAR ChinaHK
3.5%
🇩🇪GermanyDE
2.3%
Top 3 countries account for 70.6% of traffic — high geographic concentration
Top Keywords
Keyword
mbappe5.4M$0.66$4.8K
china1.1M$0.85$2.2K
china news56.8K$0.91$2.4K
china daily9.8K$1.81$12.1K
中国日报910$0.00$1.4K

Acquisition Engine · Insight

Search is the primary acquisition channel (54%), ranking for 5 keywords with traffic concentrated in China (51%). Heavy reliance on one channel creates vulnerability.

How does chinadaily.com.cn actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

scmp.com favicon
scmp.com

scmp.com

🔗 2 keyword overlap

News, opinions, infographics and videos on China issues: geopolitics, diplomacy, economy, technology and lifestyle.

11.9M/mo+11%Sep 1994

Shares 2 keywords including "china"

transfermarkt.us favicon
transfermarkt.us

transfermarkt.us

🔗 2 keyword overlap

Transfermarkt has pulled it's international expertise to bring you a player to watch from each of the 48 nations competing at the 2026 World Cup. They have all been carefully handpicked by one of our experts representing that country.

6.5M/mo+24%Jun 2004

Shares 2 keywords including "bodo glimt"

gov.cn favicon
gov.cn

gov.cn

🔗 2 keyword overlap
6.3M/mo+26%

Shares 2 keywords including "china"

Competitive Landscape · Insight

Facing significant traffic gap vs scmp.com (5.1x), but keyword overlap is only 2 — likely serving different market segments despite surface-level competition.

Report based on data from July 2026

See a sample report