creditkarma.com
DR 84by AhrefsMedium Opportunity · 49/100

About

Credit Karma's Credit Cards calculators can help you navigate debt management and much more.

Categoryfinance/banking_credit_and_lending
Top 877
Global Rank
United States 98%
Top Market
-28%
Monthly Trend
35% Bounce
Engagement Signal

Monthly Visits

40,626,900

27.5% vs last month

Bounce Rate

35.1%

Pages / Visit

5.3

Avg. Session

3m 2s

Domain Age

20.8 years

Traffic

#877Global Rank
#198Country Rank (840)
#9Category Rank · Banking_Credit_and_Lending
Traffic Trend
27.5%
Traffic Sources
Organic Search
22.0%
Direct
41.3%
Social
3.1%
Referral
4.7%
Paid
15.2%
Email
13.8%

Strong brand recognition: 41.3% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
98.5%
Top 3 countries account for 99.1% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
experian1.3M$0.83$62.1K
credit karma1.2M$1.94$2239.0K
creditkarma123.5K$1.95$158.6K
credit karma login47.9K$3.93$138.5K
credit carma6.9K$1.92$12.6K

Growth Readout

Direct traffic at 41% — strong brand recognition

Global rank top 877 — established player in the space

Traffic concentrated in United States (98%) — high geographic dependency

3 tracked competitors in this category — competitive landscape is well-defined

How does creditkarma.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

experian.com

experian.com

🔗 2 keyword overlap

Follow these steps to opt out of preapproved credit offers, but first review the pros and cons of opting out. Plus learn how to opt back in to preapproved offers.

37.3M/mo+4%Oct 1996

Shares 2 keywords including "experian"

wallethub.com

wallethub.com

🔗 2 keyword overlap

Compare more than 1,000 credit card offers from all major issuers. WalletHub's Credit Card Comparison Tool makes it easy to apply for the best credit card.

3.0M/mo+1%Apr 2008

Shares 2 keywords including "credit karma"

dovly.com

dovly.com

🔗 2 keyword overlap

AI-powered credit improvement platform to help you repair and boost your credit score.

250.5K/mo-6%Jul 2008

Shares 2 keywords including "experian"

Report based on data from May 2026

See a sample report