defense.gov
DR 90by AhrefsMedium Opportunity · 60/100

About

The United States ensures that every dollar of support to Ukraine serves a clear strategic purpose and advances America’s national security interests. While we continue working with allies to strengthen Ukraine’s sovereignty, Europe must take the lead in long-term security assistance. Support will be results-driven, accountable and part of a broader strategy for lasting peace.

Categorylaw_and_government/national_security
Top 59,871
Global Rank
United States 69%
Top Market
+3%
Monthly Trend
61% Bounce
Engagement Signal

Monthly Visits

1,084,159

3.2% vs last month

Bounce Rate

60.8%

Pages / Visit

1.8

Avg. Session

60s

Domain Age

23.7 years

Traffic

#59,871Global Rank
#17,930Country Rank (840)
#42Category Rank · National_Security
Traffic Trend
3.2%
Traffic Sources
Organic Search
50.8%
Direct
25.9%
Social
2.5%
Referral
19.8%
Paid
0.1%
Email
0.8%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
68.9%
🇮🇳IndiaIN
1.7%
🇬🇧United KingdomGB
1.4%
🇩🇪GermanyDE
1.3%
🇦🇺AustraliaAU
1.2%
Top 3 countries account for 72.0% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
osama bin laden189.8K$0.00$4.7K
paycheck calculator138.6K$3.86$2.4K
dick cheney87.8K$0.00$3.6K
military pay calculator10.3K$2.33$9.4K
army pay calculator2.2K$2.33$2.4K
SERP Rankings

Growth Readout

Traffic concentrated in United States (69%) — high geographic dependency

How does defense.gov actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

adp.com

adp.com

🔗 2 keyword overlap

ADP offers industry-leading online payroll and HR solutions, plus tax, compliance, benefit administration and more.

88.2M/mo-8%Jun 1991

Shares 2 keywords including "salary calculator"

smartasset.com

smartasset.com

🔗 2 keyword overlap

Use this calculator to determine your monthly payments and the total costs of your personal loan.

5.5M/mo-4%Dec 2003

Shares 2 keywords including "salary calculator"

Report based on data from May 2026

See a sample report