ftc.gov

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DR 93by AhrefsMedium Opportunity · 60/100

About

The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.

Categorylaw_and_government/law_and_government

Top 21,132

Global Rank

United States 77%

Top Market

-9%

Monthly Trend

62% Bounce

Engagement Signal

Monthly Visits

3,165,978

↓9.2% vs last month

Bounce Rate

62.5%

Pages / Visit

2.2

Avg. Session

1m 39s

Domain Age

28.7 years

Traffic

#21,132Global Rank

#5,600Country Rank (840)

#7Category Rank · Law_and_Government

Traffic Trend

↓9.2%

Traffic Sources

Organic Search

48.6%

Direct

38.9%

Social

3.0%

Referral

7.6%

Paid

0.5%

1.5%

Geographic Distribution

DomainShare

🇺🇸United StatesUS

76.8%

🇮🇳IndiaIN

2.0%

🇨🇦CanadaCA

1.6%

🇬🇧United KingdomGB

1.4%

Top 3 countries account for 80.4% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
amazon	82.1M	$0.26	$32.0K
credit karma	1.2M	$1.94	$11.3K
goodrx	272.6K	$0.66	$12.5K
ftc	110.6K	$1.25	$47.6K
federal trade commission	19.4K	$1.19	$20.5K

SERP Rankings

Keyword			Ranking URL
accessibe	#6	📄	www.ftc.gov/legal-library/browse/cases-proceedings/2223156-accessibe-inc	14,070	$19.26
credit repair	#1	📄	consumer.ftc.gov/articles/fixing-your-credit-faqs	7,020	—
junkmail	#2	📄	consumer.ftc.gov/node/77522	6,130	$0.74
tila	#2	📄	www.ftc.gov/legal-library/browse/statutes/truth-lending-act	6,020	$1.17
donotpay	#3	📄	www.ftc.gov/legal-library/browse/cases-proceedings/donotpay	5,400	$5.04

Growth Readout

Global rank top 21.1K — established player in the space

Traffic concentrated in United States (77%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does ftc.gov actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

experian.com

🔗 2 keyword overlap

Follow these steps to opt out of preapproved credit offers, but first review the pros and cons of opting out. Plus learn how to opt back in to preapproved offers.

37.3M/mo+4%Oct 1996

Shares 2 keywords including "credit karma"

ftc.gov vs experian.com →Visit Website ↗

gizmodo.com

🔗 2 keyword overlap

Dive into cutting-edge tech, reviews and the latest trends with the expert team at Gizmodo. Your ultimate source for all things tech.

15.7M/mo-2%Jul 2002

Shares 2 keywords including "amazon"

ftc.gov vs gizmodo.com →Visit Website ↗

theverge.com

🔗 2 keyword overlap

Dockless electric scooters first started appearing on US city streets in 2017, and since then have exploded in popularity across the world. Like ride-sharing, these compact two-wheelers were eagerly adopted by riders, kicking off what is seen as a revolution in micromobility. They can be a fun and easy way to make short trips, and startups like Bird and Lime are using that to raise huge amounts of cash. But critics complain they block sidewalks and cause injuries, and cities have struggled to manage their growth, which suggests that the scooter wars have only just begun.

11.3M/mo-1%Nov 1998

Shares 2 keywords including "amazon"

ftc.gov vs theverge.com →Visit Website ↗