housebeautiful.com

Visit Website

DR 86by AhrefsMedium Opportunity · 60/100

About

Get the latest home decor inspiration and news from the editors of House Beautiful Magazine.

Categoryhome_and_garden/home_improvement_and_maintenance

Top 12,527

Global Rank

United States 65%

Top Market

+13%

Monthly Trend

72% Bounce

Engagement Signal

Monthly Visits

5,922,573

↑12.8% vs last month

Bounce Rate

72.1%

Pages / Visit

1.8

Avg. Session

1m 7s

Domain Age

30.8 years

Traffic

#12,527Global Rank

#3,322Country Rank (840)

#11Category Rank · Home_Improvement_and_Maintenance

Traffic Trend

↑12.8%

Traffic Sources

Organic Search

46.1%

Direct

22.7%

Social

8.9%

Referral

4.5%

Paid

15.3%

2.5%

Active ad spend: 15.3% from paid traffic

Geographic Distribution

DomainShare

🇺🇸United StatesUS

65.3%

🇬🇧United KingdomGB

10.2%

🇨🇦CanadaCA

3.9%

🇮🇳IndiaIN

2.4%

🇦🇺AustraliaAU

2.3%

Top 3 countries account for 79.5% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
rashida jones	153.4K	$10.01	$3.8K
dinner ideas	91.7K	$0.33	$8.6K
mandevilla	19.5K	$0.28	$5.9K
house beautiful	10.2K	$1.20	$11.3K
interior design styles	8.7K	$0.55	$3.9K

SERP Rankings

Keyword			Ranking URL
foyer	#9	📄	www.housebeautiful.com/room-decorating/entryway-ideas/g650/fabulous-designer-foyers/	69,080	$1.19

Growth Readout

Traffic grew for 3 consecutive months (+35%, +10%, +13%) — clear upward momentum

Bounce rate at 72% — potential landing page experience issues

Global rank top 12.5K — established player in the space

Traffic concentrated in United States (65%) — high geographic dependency

How does housebeautiful.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

delish.com

🔗 2 keyword overlap

For home cooks who are hungry for something good: Find thousands of tested recipes, menus, cooking shortcuts, dinner ideas, family meals, and more at Delish.

19.9M/mo+5%Sep 1999

Shares 2 keywords including "dinner ideas"

housebeautiful.com vs delish.com →Visit Website ↗

thepioneerwoman.com

🔗 2 keyword overlap

Welcome to Ree Drummond's frontier! Find easy recipes, tips for home design, shopping, entertainment and more.

14.6M/mo+3%Oct 2006

Shares 2 keywords including "dinner ideas"

housebeautiful.com vs thepioneerwoman.com →Visit Website ↗

View full competitive analysis of housebeautiful.com →

Report based on data from May 2026

See a sample report