lotto.com

DR 64by AhrefsMedium Opportunity · 45/100

About

access the biggest lotteries and jackpots right from your phone. on lotto.com we show results of powerball, mega millions and all your favorite lotto games.

Categorygambling/lottery

Top 15,952

Global Rank

United States 97%

Top Market

+4%

Monthly Trend

29% Bounce

Engagement Signal

Monthly Visits

2,729,265

↑3.9% vs last month

Bounce Rate

29.2%

Pages / Visit

6.6

Avg. Session

3m 24s

Domain Age

31.8 years

Traffic

#15,952Global Rank

#3,081Country Rank (840)

#11Category Rank · Lottery

Traffic Trend

↑3.9%

Traffic Sources

Organic Search

13.3%

Direct

64.3%

Social

3.3%

Referral

11.2%

Paid

6.2%

1.8%

Strong brand recognition: 64.3% from direct traffic

Geographic Distribution

DomainShare

🇺🇸United StatesUS

96.6%

Top 3 countries account for 97.2% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
lotto	792.9K	$0.73	$49.8K
ohio lottery	98.6K	$2.59	$92.7K
nj lottery	45.0K	$2.44	$35.4K
ny lottery	41.3K	$0.41	$12.7K
ny lotto	38.1K	$0.43	$17.2K

SERP Rankings

Keyword			Ranking URL
numbers game	#8	📄	ma.lotto.com/massachusettsthenumbersgame/info/rules	2,200	$1.98

Growth Readout

Direct traffic at 64% — strong brand recognition

Bounce rate only 29%, avg session 204s — exceptionally high engagement

Global rank top 16.0K — established player in the space

Traffic concentrated in United States (97%) — high geographic dependency

How does lotto.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.