mixpanel.com

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DR 89by AhrefsMedium Opportunity · 43/100

About

Now $0 for your first 1M monthly events

CategoryAnalytics

Top 26,593

Global Rank

United States 26%

Top Market

-3%

Monthly Trend

34% Bounce

Engagement Signal

Monthly Visits

1,510,686

↓2.8% vs last month

Bounce Rate

34.1%

Pages / Visit

8.4

Avg. Session

5m 56s

Domain Age

19.3 years

Traffic

#26,593Global Rank

#7,363Country Rank (356)

#7Category Rank · Online_Marketing

Traffic Trend

↓2.8%

Traffic Sources

Organic Search

8.3%

Direct

83.0%

Social

2.9%

Referral

2.3%

Paid

1.1%

2.4%

Strong brand recognition: 83.0% from direct traffic

Geographic Distribution

DomainShare

🇺🇸United StatesUS

26.2%

🇮🇳IndiaIN

24.5%

🇬🇧United KingdomGB

6.7%

🇵🇱PolandPL

4.2%

🇮🇱IsraelIL

3.7%

Top 3 countries account for 57.4% of traffic

SEO & Keywords

Top Keywords

Keyword
mixpanel	108.3K	$8.00	$67.9K
mixpanel pricing	4.7K	$12.69	$3.8K
mixpanel mcp	4.6K	$7.92	$5.4K
mix panel	4.4K	$4.02	$2.5K
mixpanel login	3.0K	$0.13	$3.2K

SERP Rankings

Keyword			Ranking URL
mixpanel	#2	📄	mixpanel.com/login/	116,930	$7.03
mixpanel	#6	📄	mixpanel.com/platform/product-analytics/	116,930	$7.03
mixpanel	#5	📄	docs.mixpanel.com/docs/what-is-mixpanel	116,930	$7.03
mixpanel	#3	📄	mixpanel.com/pricing/	116,930	$7.03
mixpanel	#1	📄	mixpanel.com/home/	116,930	$7.03

Product Hunt Launch Signal

“Now $0 for your first 1M monthly events”

384votes

5.0 ★Rating

24Comments

Launched: Feb 4, 2025AnalyticsView on Product Hunt

Business & Domain

Domain Information

RegistrarSquarespace Domains II LLC

Registered2007-03-13

Expires2026-03-13

Name ServersNS-CLOUD-A1.GOOGLEDOMAINS.COM, NS-CLOUD-A2.GOOGLEDOMAINS.COM

Growth Readout

Direct traffic at 83% — strong brand recognition

Bounce rate only 34%, avg session 356s — exceptionally high engagement

Global rank top 26.6K — established player in the space

4 tracked competitors in this category — competitive landscape is well-defined

How does mixpanel.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

pendo.io

🔗 3 keyword overlap

AI-powered platform that improves how everyone uses software. Product analytics, in-app guides, churn prediction, and agent performance—unified by Pendo AI.

448.8K/mo-6%Jun 2013

Shares 3 keywords including "posthog"

mixpanel.com vs pendo.io →Visit Website ↗

amplitude.com

🔗 2 keyword overlap

This is Amplitude, Inc.'s Terms of Service

1.4M/mo-9%May 1996

Shares 2 keywords including "amplitude"

mixpanel.com vs amplitude.com →Visit Website ↗

userpilot.com

🔗 2 keyword overlap

Improve user engagement with personalized in-app experiences, feature adoption, and analytics. Userpilot - user engagement software you need!

131.3K/mo-9%Jan 2011

Shares 2 keywords including "posthog"

mixpanel.com vs userpilot.com →Visit Website ↗

craft.io

🔗 2 keyword overlap

Our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

52.0K/mo+4%Jun 2013

Shares 2 keywords including "amplitude"

mixpanel.com vs craft.io →Visit Website ↗

View full competitive analysis of mixpanel.com →

Report based on data from May 2026

See a sample report