pendo.io
DR 80by AhrefsMedium Opportunity · 44/100

About

AI-powered platform that improves how everyone uses software. Product analytics, in-app guides, churn prediction, and agent performance—unified by Pendo AI.

Categorycomputers_electronics_and_technology/computers_electronics_and_technology
Top 86,943
Global Rank
United States 61%
Top Market
-6%
Monthly Trend
38% Bounce
Engagement Signal

Monthly Visits

448,844

6.1% vs last month

Bounce Rate

37.7%

Pages / Visit

5.5

Avg. Session

7m 32s

Domain Age

13 years

Traffic

#86,943Global Rank
#30,286Country Rank (840)
#740Category Rank · Computers_Electronics_and_Technology
Traffic Trend
6.1%
Traffic Sources
Organic Search
15.5%
Direct
63.6%
Social
4.1%
Referral
11.3%
Paid
2.2%
Email
3.4%

Strong brand recognition: 63.6% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
61.3%
🇮🇳IndiaIN
5.3%
🇩🇪GermanyDE
3.6%
🇬🇧United KingdomGB
3.5%
🇨🇦CanadaCA
3.1%
Top 3 countries account for 70.2% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
amplitude167.0K$2.58$5.4K
mixpanel108.3K$8.00$2.6K
pendo23.7K$23.86$13.0K
pendo io2.7K$33.97$1.6K
pendo careers1.3K$0.00$1.2K
SERP Rankings
KeywordRanking URL
pendo#1🏠www.pendo.io/29,370$36.55
user interface#9📄www.pendo.io/glossary/user-interface-ui/11,110$1.96
product roadmap#7📄www.pendo.io/glossary/product-roadmap/9,110$18.09

Growth Readout

Direct traffic at 64% — strong brand recognition

Traffic concentrated in United States (61%) — high geographic dependency

4 tracked competitors in this category — competitive landscape is well-defined

How does pendo.io actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

mixpanel.com

mixpanel.com

🔗 3 keyword overlap

Mixpanel is committed to protecting your privacy. Read more about Mixpanel's privacy practices regarding personal information here.

1.5M/mo-3%Mar 2007

Shares 3 keywords including "posthog"

userpilot.com

userpilot.com

🔗 3 keyword overlap

Improve user engagement with personalized in-app experiences, feature adoption, and analytics. Userpilot - user engagement software you need!

131.3K/mo-9%Jan 2011

Shares 3 keywords including "posthog"

amplitude.com

amplitude.com

🔗 2 keyword overlap

This is Amplitude, Inc.'s Terms of Service

1.4M/mo-9%May 1996

Shares 2 keywords including "amplitude"

craft.io

craft.io

🔗 2 keyword overlap

Our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

52.0K/mo+4%Jun 2013

Shares 2 keywords including "amplitude"

Report based on data from May 2026

See a sample report