newyorker.com

DR 91by AhrefsMedium Opportunity · 60/100

About

Thank you for reading The New Yorker. If you don’t see the answer to your question here, please call us at 855 680 3077 (or 332 239 6553, if outside the United States) or e Mail [email protected].

Categorynews_and_media

Top 5,886

Global Rank

United States 74%

Top Market

-10%

Monthly Trend

60% Bounce

Engagement Signal

Monthly Visits

12,411,763

↓10.0% vs last month

Bounce Rate

60.5%

Pages / Visit

2.1

Avg. Session

1m 56s

Domain Age

32.6 years

Traffic

#5,886Global Rank

#1,598Country Rank (840)

#86Category Rank · News_and_Media

Traffic Trend

↓10.0%

Traffic Sources

Organic Search

33.8%

Direct

39.4%

Social

7.5%

Referral

7.7%

Paid

2.1%

9.4%

Geographic Distribution

DomainShare

🇺🇸United StatesUS

73.8%

🇬🇧United KingdomGB

4.2%

🇨🇦CanadaCA

3.8%

🇦🇺AustraliaAU

2.3%

🇩🇪GermanyDE

1.2%

Top 3 countries account for 81.7% of traffic — high geographic concentration

SEO & Keywords

Top Keywords

Keyword
obsession	5.4M	$0.67	$168.6K
new yorker	334.5K	$0.57	$198.2K
sniffies	240.5K	$1.83	$122.3K
the new yorker	95.8K	$2.08	$123.6K
shuffalo	16.2K	$1.57	$55.9K

SERP Rankings

Keyword			Ranking URL
rumi	#5	📄	www.newyorker.com/books/page-turner/the-erasure-of-islam-from-the-poetry-of-rumi	184,350	$0.89
maestro	#8	📄	www.newyorker.com/culture/the-front-row/in-maestro-bradley-cooper-leaves-out-all-the-good-stuff	143,690	$1.04
clint	#7	📄	www.newyorker.com/books/under-review/clint-highlights-the-artistic-modernity-of-an-old-school-man	38,330	$1.02
jacinda ardern	#7	📄	www.newyorker.com/books/page-turner/why-did-new-zealand-turn-on-jacinda-ardern	31,330	$0.43
createporn	#3	📄	www.newyorker.com/culture/infinite-scroll/grok-and-the-ai-porn-problem	26,800	$1.40

Growth Readout

Global rank top 5.9K — established player in the space

Traffic concentrated in United States (74%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does newyorker.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

deadline.com

🔗 3 keyword overlap

Hollywood Entertainment Breaking News

19.1M/mo-3%Sep 1995

Shares 3 keywords including "obsession"

newyorker.com vs deadline.com →Visit Website ↗

rottentomatoes.com

🔗 2 keyword overlap

Discover reviews, ratings, and trailers for Fight Night: The Million Dollar Heist: Limited Series on Rotten Tomatoes. Stay updated with critic and audience scores today!

81.6M/mo+10%May 1999

Shares 2 keywords including "a knight of the seven kingdoms"

newyorker.com vs rottentomatoes.com →Visit Website ↗

forbes.com

🔗 2 keyword overlap

We're big thinkers and doers. Journalists and storytellers. Brand-marketers and event planners. Data scientists, designers and engineers. Together, we reimagine what a modern media company should be. And together, we consistently pioneer new ways of engagement. Join #TeamForbes and be part of the defining voice of entrepreneurial capitalism, and help us celebrate those who have made it, and those who aspire to make it.

72.3M/mo-14%Jun 1993

Shares 2 keywords including "wordle"

newyorker.com vs forbes.com →Visit Website ↗

businessinsider.com

🔗 2 keyword overlap

The best grocery credit cards in 2025 earn up to 6% cash back or up to 5 points per dollar — and many also earn bonuses on dining and other categories.

52.8M/mo-14%Mar 1998

Shares 2 keywords including "wordle"

newyorker.com vs businessinsider.com →Visit Website ↗

gizmodo.com

🔗 2 keyword overlap

Dive into cutting-edge tech, reviews and the latest trends with the expert team at Gizmodo. Your ultimate source for all things tech.

15.7M/mo-2%Jul 2002

Shares 2 keywords including "a knight of the seven kingdoms"

newyorker.com vs gizmodo.com →Visit Website ↗

View full competitive analysis of newyorker.com →

Report based on data from May 2026

See a sample report