plausible.io

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Medium Opportunity · 44/100

8y2018-12-30Domain Age

478.2K+12%Monthly Visits

Direct 75%United States 26%Primary Channel

3Competitors

Product Identity

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Categorycomputers_electronics_and_technology/programming_and_developer_software

Domain Information

RegistrarGandi SAS

Registered2018-12-30

Expires2026-12-30

Name ServersKIKI.BUNNY.NET, COCO.BUNNY.NET

Product Identity · Insight

Operating for 8 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

478,190

↑12.1% vs last month

Bounce Rate

35.7%

Pages / Visit

3.4

Avg. Session

2m 56s

Domain Age

7.7 years

#104,101Global Rank

#82,217Country Rank (840)

#1,581Category Rank · Programming_and_Developer_Software

Traffic Trend

↑12.1%

Growth Profile · Insight

Monthly visits of 478.2K with 2m56s average session. A moderate bounce rate (36%) suggests typical visitor engagement.

Acquisition Engine

Traffic Sources

Organic Search

12.9%

Direct

73.8%

Social

4.8%

Referral

3.6%

Paid

0.0%

3.3%

Gen AI

1.5%

Geographic Distribution

DomainShare

🇺🇸United StatesUS

25.9%

🇨🇭SwitzerlandCH

10.7%

🇬🇧United KingdomGB

7.1%

🇳🇱NetherlandsNL

5.2%

🇩🇪GermanyDE

4.8%

Top 3 countries account for 43.7% of traffic

Top Keywords

Keyword
plausible	132.5K	$3.13	$44.0K
plausible analytics	13.4K	$5.85	$14.1K
plausable	2.6K	$5.04	$740
google analytics alternative	2.4K	$3.38	$620
plausible pricing	1.1K	$0.00	$1.3K

SERP Rankings

Keyword			Ranking URL
plausible analytics	#1	🏠	plausible.io/	11,580	$7.11
google analytics alternative	#6	📄	plausible.io/open-source-website-analytics	2,100	$12.81
website signup analysis	#4	🏠	plausible.io/	1,610	—

Acquisition Engine · Insight

Direct is the primary acquisition channel (75%), ranking for 5 keywords with traffic concentrated in United States (26%). Heavy reliance on one channel creates vulnerability.

How does plausible.io actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.