sites.google.com

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Medium Opportunity · 50/100

29y1997-09-15Domain Age

215.7M-2%Monthly Visits

Direct 46%Japan 45%Primary Channel

5Competitors

Product Identity

Categorycomputers_electronics_and_technology/computers_electronics_and_technology

Product Identity · Insight

Operating for 29 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

215,747,994

↓1.8% vs last month

Bounce Rate

53.3%

Pages / Visit

3.5

Avg. Session

4m 22s

Domain Age

28.9 years

Traffic Trend

↓1.8%

Growth Profile · Insight

Monthly visits of 215.7M with 4m22s average session. A high bounce rate (53%) suggests potential landing page or targeting issues.

Acquisition Engine

Traffic Sources

Organic Search

26.4%

Direct

45.3%

Social

9.8%

Referral

15.0%

Paid

0.0%

2.6%

Gen AI

0.9%

Geographic Distribution

DomainShare

🇯🇵JapanJP

44.5%

🇺🇸United StatesUS

16.9%

🇧🇷BrazilBR

2.7%

🇰🇷South KoreaKR

2.3%

🇮🇳IndiaIN

2.0%

Top 3 countries account for 64.2% of traffic

Top Keywords

Keyword
gmail	114.9M	$1.64	$154.7K
gmail login	6.5M	$1.07	$166.9K
aol mail	1.3M	$1.51	$297.7K
av19	1.0M	$1.79	$210.3K
google sites	939.1K	$2.08	$512.8K

Acquisition Engine · Insight

Brand-driven growth (46% direct traffic) alongside 5 ranking keywords — dual acquisition engines reduce channel dependency.

How does sites.google.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

accounts.google.com

🔗 2 keyword overlap

4167.6M/moSep 1997

Shares 2 keywords including "gmail"

sites.google.com vs accounts.google.com →Visit Website ↗

namu.wiki

🔗 2 keyword overlap

여러분이 가꾸어 나가는 지식의 나무 나무위키 에 오신 것을 환영합니다! 나무위키는 누구나 기여할 수 있는 위키입니

333.1M/mo+3%Apr 2015

Shares 2 keywords including "av19"

sites.google.com vs namu.wiki →Visit Website ↗

movavi.com

🔗 2 keyword overlap

A simple yet powerful editor with automated tools to create wow videos: one-click subtitles in different styles, silence removal, fast effect copying, adjustable effects, and more.

2.1M/mo-3%Aug 2004

Shares 2 keywords including "gmail"

sites.google.com vs movavi.com →Visit Website ↗

newgooglesites.com

🔗 2 keyword overlap

The efficient drag-and-drop website builder made by Google

269.4K/mo-21%Sep 2024

Shares 2 keywords including "google sites"

sites.google.com vs newgooglesites.com →Visit Website ↗

seolabagency.com

🔗 2 keyword overlap

Mejora tu presencia en Google con estrategias AEO. Optimiza contenido, estructura y datos para destacar en resultados con rich snippets.

3.2K/mo+31%Oct 2020

Shares 2 keywords including "google sites"

sites.google.com vs seolabagency.com →Visit Website ↗

View full competitive analysis of sites.google.com →

Competitive Landscape · Insight

Facing significant traffic gap vs accounts.google.com (19.3x), but keyword overlap is only 2 — likely serving different market segments despite surface-level competition.

sites.google.com

Product Identity

Growth Profile

Acquisition Engine

Competitive Landscape

Tools at a similar scale