strava.com
DR 91by AhrefsMedium Opportunity · 45/100

About

Log in or sign up for an account on Strava

Categorysports/sports
Top 625
Global Rank
United States 23%
Top Market
+9%
Monthly Trend
28% Bounce
Engagement Signal

Monthly Visits

42,418,118

9.0% vs last month

Bounce Rate

28.2%

Pages / Visit

10.8

Avg. Session

5m 24s

Domain Age

22.5 years

Traffic

#625Global Rank
#837Country Rank (840)
#17Category Rank · Sports
Traffic Trend
9.0%
Traffic Sources
Organic Search
12.6%
Direct
66.4%
Social
9.7%
Referral
7.2%
Paid
0.4%
Email
3.7%

Strong brand recognition: 66.4% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
22.6%
🇬🇧United KingdomGB
9.1%
🇫🇷FranceFR
7.5%
🇩🇪GermanyDE
6.8%
🇧🇪BelgiumBE
4.5%
Top 3 countries account for 39.2% of traffic

SEO & Keywords

Top Keywords
Keyword
facebook107.9M$1.12$70.0K
facebook login3.9M$1.51$25.2K
strava1.4M$0.44$1930.2K
strava login57.4K$1.74$108.9K
strave18.1K$0.51$20.3K
SERP Rankings

Growth Readout

Traffic grew for 3 consecutive months (+22%, +4%, +9%) — clear upward momentum

Direct traffic at 66% — strong brand recognition

Bounce rate only 28%, avg session 324s — exceptionally high engagement

Global rank top 625 — established player in the space

5 tracked competitors in this category — competitive landscape is well-defined

How does strava.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

bikeradar.com

bikeradar.com

🔗 2 keyword overlap

Bike reviews and bike tests from experts, the latest bike news and buying advice. BikeRadar.com: from the Cycling Plus and MBUK network.

2.8M/mo-8%Sep 2006

Shares 2 keywords including "facebook login"

workplace.com

workplace.com

🔗 2 keyword overlap

The all-in-one business communication platform from Meta that securely combines chat, video, groups and your intranet with the work tools you already use.

2.7M/mo-15%Jun 1997

Shares 2 keywords including "facebook"

m.me

m.me

🔗 2 keyword overlap

Hang out anytime, anywhere - Messenger makes it easy and fun to stay close to your favorite people.

1.5M/mo-8%May 2010

Shares 2 keywords including "facebook"

facebookblueprint.com

facebookblueprint.com

🔗 2 keyword overlap

Take this Community Management course to learn how to create a community content strategy for Facebook, Instagram, Messenger, WhatsApp and Threads.

697.1K/mo-2%May 2009

Shares 2 keywords including "facebook"

metastatus.com

metastatus.com

🔗 2 keyword overlap

See the status and check for outages for Meta business products including Ads Manager, Meta Business Suite, WhatsApp Business API and more.

592.8K/mo+11%Feb 2020

Shares 2 keywords including "facebook"

Report based on data from May 2026

See a sample report