wwd.com
DR 88by AhrefsMedium Opportunity · 60/100

About

Women's Wear Daily brings you breaking news about the fashion industry, designers, celebrity trend setters, and extensive coverage of fashion week.

Categorylifestyle/fashion_and_apparel
Top 6,305
Global Rank
United States 52%
Top Market
+13%
Monthly Trend
53% Bounce
Engagement Signal

Monthly Visits

8,852,399

13.3% vs last month

Bounce Rate

53.4%

Pages / Visit

3.3

Avg. Session

1m 11s

Domain Age

30.8 years

Traffic

#6,305Global Rank
#1,694Country Rank (840)
#104Category Rank · Fashion_and_Apparel
Traffic Trend
13.3%
Traffic Sources
Organic Search
46.4%
Direct
42.5%
Social
4.0%
Referral
5.6%
Paid
0.2%
Email
1.2%

Strong brand recognition: 42.5% from direct traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
51.8%
🇬🇧United KingdomGB
5.6%
🇨🇦CanadaCA
3.4%
🇫🇷FranceFR
2.7%
🇮🇳IndiaIN
1.9%
Top 3 countries account for 60.8% of traffic

SEO & Keywords

Top Keywords
Keyword
amazon82.1M$0.26$35.5K
met gala 20261.2M$0.90$12.9K
alo912.6K$0.54$20.0K
qvc702.9K$0.37$59.7K
wwd24.8K$1.52$19.8K

Growth Readout

Traffic grew for 3 consecutive months (+17%, +0%, +13%) — clear upward momentum

Direct traffic at 43% — strong brand recognition

Global rank top 6.3K — established player in the space

5 tracked competitors in this category — competitive landscape is well-defined

How does wwd.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

people.com

people.com

🔗 2 keyword overlap

In the days following the attack, several news reports surfaced about members of Donald Trump's own Cabinet who were considering invoking the 25th Amendment

166.8M/mo-1%Jun 1994

Shares 2 keywords including "amazon"

cosmopolitan.com

cosmopolitan.com

🔗 2 keyword overlap

Your source for the latest dating tips, celebrity news, relationship help, beauty tutorials, fashion trends, and more.

23.2M/mo+6%Jul 1997

Shares 2 keywords including "sydney sweeney"

instyle.com

instyle.com

🔗 2 keyword overlap

Beauty Tips, Celebrity Style and Fashion Advice from InStyle

14.7M/mo-5%Apr 1999

Shares 2 keywords including "sydney sweeney"

harpersbazaar.com

harpersbazaar.com

🔗 2 keyword overlap

Sophisticated, elegant and provocative, Harper's Bazaar is your source for fashion trends straight from the runway, makeup and hair inspiration, chic wedding and travel ideas, plus all of your movie, TV, and pop culture news.

13.7M/mo+13%Aug 1995

Shares 2 keywords including "sydney sweeney"

chainstoreage.com

chainstoreage.com

🔗 2 keyword overlap

Chain Store Age is the nation’s leading provider of retail news and analysis for retail headquarters executives across all sectors of the industry, both in print and online.

110.2K/mo-20%Sep 1995

Shares 2 keywords including "amazon"

Report based on data from May 2026

See a sample report