people.com
DR 91by AhrefsMedium Opportunity · 60/100

About

In the days following the attack, several news reports surfaced about members of Donald Trump's own Cabinet who were considering invoking the 25th Amendment

Categorynews_and_media
Top 306
Global Rank
United States 80%
Top Market
-1%
Monthly Trend
62% Bounce
Engagement Signal

Monthly Visits

166,767,920

1.2% vs last month

Bounce Rate

62.1%

Pages / Visit

2.1

Avg. Session

2m 12s

Domain Age

32 years

Traffic

#306Global Rank
#104Country Rank (840)
#7Category Rank · News_and_Media
Traffic Trend
1.2%
Traffic Sources
Organic Search
40.8%
Direct
37.1%
Social
4.5%
Referral
5.4%
Paid
0.2%
Email
11.9%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
80.3%
🇨🇦CanadaCA
6.0%
🇬🇧United KingdomGB
2.4%
🇦🇺AustraliaAU
1.2%
Top 3 countries account for 88.7% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
amazon82.1M$0.26$693.6K
jaafar jackson2.2M$0.98$252.5K
mackenzie shirilla796.3K$0.00$283.5K
people371.2K$0.46$1084.3K
people magazine102.9K$2.22$413.0K

Growth Readout

Global rank top 306 — established player in the space

Traffic concentrated in United States (80%) — high geographic dependency

5 tracked competitors in this category — competitive landscape is well-defined

How does people.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

today.com

today.com

🔗 4 keyword overlap

Last chance to hit checkout and save on home essentials, luxury beauty and more.

17.3M/mo+5%Apr 1998

Shares 4 keywords including "amazon"

eonline.com

eonline.com

🔗 4 keyword overlap

"I've used these since high school and they're the best things ever. It's better than going to the dentist. This is my favorite." Paige's pick is a top-seller with 47,600+ 5-star Amazon reviews. It has also been recommended by Selling Sunset star Chrishell Stause, The Bachelor's Catherine Giudici Lowe, and Vanderpump Rules cast member Tom Schwartz.

15.9M/mo-4%Aug 1995

Shares 4 keywords including "zendaya"

nypost.com

nypost.com

🔗 3 keyword overlap

Your source for breaking news, news about New York, sports, business, entertainment, opinion, real estate, culture, fashion, and more.

95.8M/mo+2%Sep 1996

Shares 3 keywords including "amazon"

nbcnews.com

nbcnews.com

🔗 2 keyword overlap

Go to NBCNews.com for breaking news, videos, and the latest top stories in world news, business, politics, health and pop culture.

100.9M/mo-12%Jun 1997

Shares 2 keywords including "2026 winter olympics"

usatoday.com

usatoday.com

🔗 2 keyword overlap

USA TODAY delivers current national and local news, sports, entertainment, finance, technology, and more through award-winning journalism, photos, and videos.

100.0M/mo-9%Apr 1994

Shares 2 keywords including "2026 winter olympics"

Report based on data from May 2026

See a sample report