36kr.com vs apidog.com
Market traction comparison · Updated Jul 2026
| 36kr.com | apidog.com | Leads | |
|---|---|---|---|
| Monthly Visits | 2.7M | 862.4K | 36kr.com |
| Bounce Rate | 57.5% | 59.2% | 36kr.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 15y 11m | 12y 6m | 36kr.com |
36kr.com leads in 3 of 4 dimensions, while apidog.com leads in 0.
Growth Momentum
| 36kr.com | apidog.com | Leads | |
|---|---|---|---|
| Monthly Visits | 2.7M | 862.4K | 36kr.com |
| MoM Change | +9% | +22% | apidog.com |
| Avg. Session | 2m27s | 1m02s | 36kr.com |
| Pages / Visit | 2.4 | 1.9 | 36kr.com |
Growth Momentum · Insight
apidog.com is growing faster (+22%) but visitors stay 2.4x shorter (1m02s vs 2m27s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
Acquisition Strategy
| 36kr.com | apidog.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 44% | Search 64% | |
| Bounce Rate | 57.5% | 59.2% | 36kr.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 5%
Acquisition Strategy · Insight
36kr.com acquires users primarily through Direct (44%), while apidog.com relies on Search (64%). This reflects fundamentally different go-to-market strategies — 36kr.com's higher direct traffic suggests stronger brand recognition or product-led growth, while apidog.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| 36kr.com | apidog.com | Leads | |
|---|---|---|---|
| Domain Age | 15y 11m | 12y 6m | 36kr.com |
| Registered | Oct 2010 | Feb 2014 | |
| Expires | Sep 2026 | Feb 2029 |
Business Maturity · Insight
36kr.com has been in the market for over a decade, indicating established presence.
Market Position
| 36kr.com | apidog.com | Leads | |
|---|---|---|---|
| Global Rank | #24.3K | #72.3K | 36kr.com |
| Category Rank | — | #378 | |
| PH Upvotes | — | 532 |
36kr.com only
apidog.com only
Market Position · Insight
36kr.com is heavily concentrated in China (74%), creating dependency risk on a single market. apidog.com has a more diversified audience.
Each has untapped markets the other serves: 36kr.com could expand into South Korea, Japan, India, while apidog.com could target China, Hong Kong SAR China, Singapore.
Key Takeaways
- •apidog.com is growing +22% while 36kr.com grows +9%. At current trajectory, apidog.com could close the traffic gap within 33 months.
- •apidog.com is growing faster (+22%) but visitors stay 2.4x shorter (1m02s vs 2m27s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
- •36kr.com acquires users primarily through Direct (44%), while apidog.com relies on Search (64%). This reflects fundamentally different go-to-market strategies — 36kr.com's higher direct traffic suggests stronger brand recognition or product-led growth, while apidog.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •36kr.com receives 3.2x more monthly traffic than apidog.com (2.7M vs 862.4K).
- •Both are growing, with apidog.com accelerating faster at +22% vs +9%.
- •36kr.com keeps visitors significantly longer (2m27s avg session vs apidog.com's 1m02s), suggesting deeper product engagement or stickier content.
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Report based on data from July 2026