36kr.com vs huggingface.co

Market traction comparison · Updated Jul 2026

36kr.com favicon36kr.com
VS
huggingface.co faviconhuggingface.co
 36kr.comhuggingface.coLeads
Monthly Visits2.7M28.2Mhuggingface.co
Bounce Rate57.5%42.0%huggingface.co
SEO & Keywords3035huggingface.co
Domain Age15y 11m10y 1m36kr.com

huggingface.co leads in 3 of 4 dimensions, while 36kr.com leads in 1.

Growth Momentum

Growth Momentum
36kr.comhuggingface.co
 36kr.comhuggingface.coLeads
Monthly Visits2.7M28.2Mhuggingface.co
MoM Change+9%+4%36kr.com
Avg. Session2m27s5m01shuggingface.co
Pages / Visit2.46.3huggingface.co

Growth Momentum · Insight

huggingface.co receives 10.3x more monthly traffic than 36kr.com (28.2M vs 2.7M).

Acquisition Strategy

 36kr.comhuggingface.coLeads
Primary ChannelDirect 44%Direct 45%
Bounce Rate57.5%42.0%huggingface.co
SEO & Keywords3035huggingface.co
36kr.com
Search 34%Direct 44%Social 2%Referral 21%
huggingface.co
Search 34%Direct 45%Social 10%Referral 10%
SearchDirectSocialReferralPaidEmail
22
8
27
36kr.com OnlySharedhuggingface.co Only

Keyword Overlap Rate: 14%

KeywordVolume36kr.comhuggingface.co
pony alpha27.2K#7#5

Acquisition Strategy · Insight

36kr.com acquires users primarily through Direct (44%), while huggingface.co relies on Direct (45%). This reflects fundamentally different go-to-market strategies — huggingface.co's higher direct traffic suggests stronger brand recognition or product-led growth, while huggingface.co's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 36kr.comhuggingface.coLeads
Domain Age15y 11m10y 1m36kr.com
RegisteredOct 2010Jul 2016
ExpiresSep 2026Jul 2026

Business Maturity · Insight

36kr.com has been in the market for over a decade, indicating established presence.

Market Position

 36kr.comhuggingface.coLeads
Global Rank#24.3K#1.4Khuggingface.co
Category Rank#58
PH Upvotes384
36kr.comhuggingface.co
🌐 China
74%
10%
🇺🇸 United States
9%
20%

36kr.com only

🌐 Hong Kong SAR China 6%🇸🇬 Singapore 2%🌐 Taiwan 2%

huggingface.co only

🇮🇳 India 9%🇩🇪 Germany 5%🇷🇺 Russia 4%

Market Position · Insight

36kr.com is heavily concentrated in China (74%), creating dependency risk on a single market. huggingface.co has a more diversified audience.

Each has untapped markets the other serves: 36kr.com could expand into India, Germany, Russia, while huggingface.co could target Hong Kong SAR China, Singapore, Taiwan.

Key Takeaways

  • huggingface.co receives 10.3x more monthly traffic than 36kr.com (28.2M vs 2.7M).
  • 36kr.com acquires users primarily through Direct (44%), while huggingface.co relies on Direct (45%). This reflects fundamentally different go-to-market strategies — huggingface.co's higher direct traffic suggests stronger brand recognition or product-led growth, while huggingface.co's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • huggingface.co receives 10.3x more monthly traffic than 36kr.com (28.2M vs 2.7M).
  • huggingface.co keeps visitors significantly longer (5m01s avg session vs 36kr.com's 2m27s), suggesting deeper product engagement or stickier content.
  • huggingface.co has a 16 percentage point lower bounce rate (42% vs 58%), indicating better landing page relevance or more targeted traffic.
  • They share 8 keywords (14% overlap), indicating direct search competition.

You've seen the gap. Now steal the playbook.

A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.

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Report based on data from July 2026