apmex.com vs sdbullion.com
Market traction comparison · Updated Jul 2026
| apmex.com | sdbullion.com | Leads | |
|---|---|---|---|
| Monthly Visits | 6.3M | 1.6M | apmex.com |
| Bounce Rate | 56.9% | 58.5% | apmex.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 22y 6m | 14y 6m | apmex.com |
apmex.com leads in 3 of 4 dimensions, while sdbullion.com leads in 0.
Growth Momentum
| apmex.com | sdbullion.com | Leads | |
|---|---|---|---|
| Monthly Visits | 6.3M | 1.6M | apmex.com |
| MoM Change | -12% | -20% | apmex.com |
| Avg. Session | 2m05s | 1m49s | apmex.com |
| Pages / Visit | 3.0 | 3.3 | sdbullion.com |
Growth Momentum · Insight
apmex.com receives 3.9x more monthly traffic than sdbullion.com (6.3M vs 1.6M).
Acquisition Strategy
| apmex.com | sdbullion.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 53% | Direct 55% | |
| Bounce Rate | 56.9% | 58.5% | apmex.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 0%
| Keyword | Volume | apmex.com | sdbullion.com |
|---|---|---|---|
| silver price | 3.0M | #1 | #8 |
| silver price today | 2.4M | #1 | #4 |
Acquisition Strategy · Insight
apmex.com acquires users primarily through Direct (53%), while sdbullion.com relies on Direct (55%). This reflects fundamentally different go-to-market strategies — sdbullion.com's higher direct traffic suggests stronger brand recognition or product-led growth, while apmex.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| apmex.com | sdbullion.com | Leads | |
|---|---|---|---|
| Domain Age | 22y 6m | 14y 6m | apmex.com |
| Registered | Feb 2004 | Feb 2012 | |
| Expires | Feb 2027 | Jun 2033 |
Business Maturity · Insight
apmex.com has been in the market for over a decade, indicating established presence.
Market Position
| apmex.com | sdbullion.com | Leads | |
|---|---|---|---|
| Global Rank | #10.5K | #35.1K | apmex.com |
| Category Rank | #2 | #12 | apmex.com |
apmex.com only
sdbullion.com only
Market Position · Insight
Each has untapped markets the other serves: apmex.com could expand into Mexico, Netherlands, Australia, while sdbullion.com could target Thailand, Puerto Rico, India.
Key Takeaways
- •apmex.com receives 3.9x more monthly traffic than sdbullion.com (6.3M vs 1.6M).
- •apmex.com acquires users primarily through Direct (53%), while sdbullion.com relies on Direct (55%). This reflects fundamentally different go-to-market strategies — sdbullion.com's higher direct traffic suggests stronger brand recognition or product-led growth, while apmex.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •apmex.com receives 3.9x more monthly traffic than sdbullion.com (6.3M vs 1.6M).
- •With only 0% keyword overlap, they target largely different search audiences.
- •apmex.com has a 8-year head start in the market.
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Report based on data from July 2026