arcgis.com vs esri.com

Market traction comparison · Updated Jul 2026

arcgis.com faviconarcgis.com
VS
esri.com faviconesri.com
 arcgis.comesri.comLeads
Monthly Visits28.0M2.3Marcgis.com
Bounce Rate47.0%45.0%esri.com
SEO & Keywords3030Tie
Domain Age27y 3m36y 4mesri.com

esri.com leads in 2 of 4 dimensions, while arcgis.com leads in 1.

Growth Momentum

Growth Momentum
arcgis.comesri.com
 arcgis.comesri.comLeads
Monthly Visits28.0M2.3Marcgis.com
MoM Change+4%+10%esri.com
Avg. Session3m57s3m43sarcgis.com
Pages / Visit5.73.4arcgis.com

Growth Momentum · Insight

esri.com is growing +10% while arcgis.com grows +4%. At current trajectory, esri.com could close the traffic gap within 29 months.

Acquisition Strategy

 arcgis.comesri.comLeads
Primary ChannelDirect 49%Search 42%
Bounce Rate47.0%45.0%esri.com
SEO & Keywords3030
arcgis.com
Search 25%Direct 49%Social 3%Referral 21%Email 2%
esri.com
Search 42%Direct 39%Social 3%Referral 14%Email 2%
SearchDirectSocialReferralPaidEmail
-31
61
-31
arcgis.com OnlySharedesri.com Only

Keyword Overlap Rate: 0%

KeywordVolumearcgis.comesri.com
network diagram14.1K#10#9
raster13.8K#2#5

Acquisition Strategy · Insight

arcgis.com acquires users primarily through Direct (49%), while esri.com relies on Search (42%). This reflects fundamentally different go-to-market strategies — arcgis.com's higher direct traffic suggests stronger brand recognition or product-led growth, while esri.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 arcgis.comesri.comLeads
Domain Age27y 3m36y 4mesri.com
RegisteredJun 1999Apr 1990
ExpiresJun 2026Apr 2028

Business Maturity · Insight

esri.com has been in the market for over a decade, indicating established presence.

Market Position

 arcgis.comesri.comLeads
Global Rank#1.4K#24.7Karcgis.com
Category Rank#21#12esri.com
arcgis.comesri.com
🇺🇸 United States
61%
48%
🇨🇦 Canada
6%
5%
🇬🇧 United Kingdom
3%
2%

arcgis.com only

🇯🇵 Japan 3%🌐 Colombia 2%

esri.com only

🇦🇺 Australia 3%🇮🇩 Indonesia 3%

Market Position · Insight

Each has untapped markets the other serves: arcgis.com could expand into Australia, Indonesia, while esri.com could target Japan, Colombia.

Key Takeaways

  • esri.com is growing +10% while arcgis.com grows +4%. At current trajectory, esri.com could close the traffic gap within 29 months.
  • arcgis.com acquires users primarily through Direct (49%), while esri.com relies on Search (42%). This reflects fundamentally different go-to-market strategies — arcgis.com's higher direct traffic suggests stronger brand recognition or product-led growth, while esri.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • arcgis.com receives 12.0x more monthly traffic than esri.com (28.0M vs 2.3M).
  • Both are growing, with esri.com accelerating faster at +10% vs +4%.
  • arcgis.com acquires traffic primarily through Direct (49%), while esri.com relies on Search (42%) — fundamentally different acquisition strategies.
  • With only 0% keyword overlap, they target largely different search audiences.

You've seen the gap. Now steal the playbook.

A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.

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Report based on data from July 2026