clay.com vs seraleads.com

Market traction comparison · Updated Jul 2026

clay.com faviconclay.com
VS
seraleads.com faviconseraleads.com
 clay.comseraleads.comLeads
Monthly Visits1.7M18.8Kclay.com
Bounce Rate37.5%47.7%clay.com
SEO & Keywords3530clay.com
Domain Age33y 9m2y 4mclay.com

clay.com leads in 4 of 4 dimensions, while seraleads.com leads in 0.

Growth Momentum

Growth Momentum
clay.comseraleads.com
 clay.comseraleads.comLeads
Monthly Visits1.7M18.8Kclay.com
MoM Change+10%+80%seraleads.com
Avg. Session5m60s0m21sclay.com
Pages / Visit7.61.9clay.com

Growth Momentum · Insight

seraleads.com is growing faster (+80%) but visitors stay 17.1x shorter (0m21s vs 5m60s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.

Acquisition Strategy

 clay.comseraleads.comLeads
Primary ChannelDirect 63%
Bounce Rate37.5%47.7%clay.com
SEO & Keywords3530clay.com
clay.com
Search 26%Direct 63%Social 6%Referral 4%Email 2%
SearchDirectSocialReferralPaidEmail
21
14
16
clay.com OnlySharedseraleads.com Only

Keyword Overlap Rate: 27%

Business Maturity

 clay.comseraleads.comLeads
Domain Age33y 9m2y 4mclay.com
RegisteredNov 1992May 2024
ExpiresNov 2029May 2026

Business Maturity · Insight

clay.com has been in the market for over a decade, indicating established presence.

Market Position

 clay.comseraleads.comLeads
Global Rank#23.5K#1.4Mclay.com
Category Rank#330
clay.comseraleads.com
🇺🇸 United States
38%
23%
🇬🇧 United Kingdom
8%
19%
🇮🇳 India
11%
15%

clay.com only

🌐 Saudi Arabia 6%🇪🇸 Spain 3%

seraleads.com only

🇩🇪 Germany 13%🇫🇷 France 7%

Market Position · Insight

Each has untapped markets the other serves: clay.com could expand into Germany, France, while seraleads.com could target Saudi Arabia, Spain.

Key Takeaways

  • seraleads.com is growing +80% while clay.com grows +10%. At current trajectory, seraleads.com could close the traffic gap within 11 months.
  • seraleads.com is growing faster (+80%) but visitors stay 17.1x shorter (0m21s vs 5m60s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
  • clay.com receives 90.7x more monthly traffic than seraleads.com (1.7M vs 18.8K).
  • Both are growing, with seraleads.com accelerating faster at +80% vs +10%.
  • clay.com keeps visitors significantly longer (5m60s avg session vs seraleads.com's 0m21s), suggesting deeper product engagement or stickier content.
  • clay.com has a 10 percentage point lower bounce rate (37% vs 48%), indicating better landing page relevance or more targeted traffic.

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Report based on data from July 2026