clay.com vs clay.earth
Market traction comparison · Updated Jul 2026
| clay.com | clay.earth | Leads | |
|---|---|---|---|
| Monthly Visits | 1.7M | 10.1K | clay.com |
| Bounce Rate | 37.5% | 48.4% | clay.com |
| SEO & Keywords | 35 | 35 | Tie |
| Domain Age | 33y 9m | 7y 9m | clay.com |
clay.com leads in 3 of 4 dimensions, while clay.earth leads in 0.
Growth Momentum
| clay.com | clay.earth | Leads | |
|---|---|---|---|
| Monthly Visits | 1.7M | 10.1K | clay.com |
| MoM Change | +10% | -44% | clay.com |
| Avg. Session | 5m60s | 0m10s | clay.com |
| Pages / Visit | 7.6 | 1.5 | clay.com |
Growth Momentum · Insight
clay.earth is losing traffic (-44%) despite 10.1K monthly visits. clay.com's +10% growth puts it on a trajectory to overtake.
Acquisition Strategy
| clay.com | clay.earth | Leads | |
|---|---|---|---|
| Primary Channel | Direct 63% | — | |
| Bounce Rate | 37.5% | 48.4% | clay.com |
| SEO & Keywords | 35 | 35 | — |
Keyword Overlap Rate: 150%
| Keyword | Volume | clay.com | clay.earth |
|---|---|---|---|
| clay crm | 4.2K | #1 | #8 |
| clay app | 1.9K | #1 | #3 |
Business Maturity
| clay.com | clay.earth | Leads | |
|---|---|---|---|
| Domain Age | 33y 9m | 7y 9m | clay.com |
| Registered | Nov 1992 | Nov 2018 | |
| Expires | Nov 2029 | Nov 2034 |
Business Maturity · Insight
clay.com has been in the market for over a decade, indicating established presence.
Market Position
| clay.com | clay.earth | Leads | |
|---|---|---|---|
| Global Rank | #23.5K | #2.3M | clay.com |
| Category Rank | #330 | #15.7K | clay.com |
clay.com only
clay.earth only
Market Position · Insight
Each has untapped markets the other serves: clay.com could expand into Netherlands, Germany, Türkiye, while clay.earth could target United Kingdom, Saudi Arabia, Spain.
Key Takeaways
- •clay.earth is losing traffic (-44%) despite 10.1K monthly visits. clay.com's +10% growth puts it on a trajectory to overtake.
- •clay.com receives 169.5x more monthly traffic than clay.earth (1.7M vs 10.1K).
- •clay.com is growing (+10%) while clay.earth is declining (-44%).
- •clay.com keeps visitors significantly longer (5m60s avg session vs clay.earth's 0m10s), suggesting deeper product engagement or stickier content.
- •clay.com has a 11 percentage point lower bounce rate (37% vs 48%), indicating better landing page relevance or more targeted traffic.
- •They share 42 keywords (150% overlap), indicating direct search competition.
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Report based on data from July 2026