cnnindonesia.com vs kompas.id

Market traction comparison · Updated Jul 2026

cnnindonesia.com faviconcnnindonesia.com
VS
kompas.id faviconkompas.id
 cnnindonesia.comkompas.idLeads
Monthly Visits21.2M3.9Mcnnindonesia.com
Bounce Rate51.4%70.8%cnnindonesia.com
SEO & Keywords3030Tie
Domain Age26y 8m12y 2mcnnindonesia.com

cnnindonesia.com leads in 3 of 4 dimensions, while kompas.id leads in 0.

Growth Momentum

Growth Momentum
cnnindonesia.comkompas.id
 cnnindonesia.comkompas.idLeads
Monthly Visits21.2M3.9Mcnnindonesia.com
MoM Change-8%+2%kompas.id
Avg. Session1m42s1m17scnnindonesia.com
Pages / Visit1.91.8cnnindonesia.com

Growth Momentum · Insight

kompas.id is growing faster (+2%) but visitors stay 1.3x shorter (1m17s vs 1m42s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.

Acquisition Strategy

 cnnindonesia.comkompas.idLeads
Primary ChannelSearch 48%Search 58%
Bounce Rate51.4%70.8%cnnindonesia.com
SEO & Keywords3030
cnnindonesia.com
Search 48%Direct 44%Social 4%Referral 3%Email 1%
kompas.id
Search 58%Direct 34%Social 4%Referral 2%Email 1%
SearchDirectSocialReferralPaidEmail
18
12
18
cnnindonesia.com OnlySharedkompas.id Only

Keyword Overlap Rate: 25%

Acquisition Strategy · Insight

cnnindonesia.com acquires users primarily through Search (48%), while kompas.id relies on Search (58%). This reflects fundamentally different go-to-market strategies — cnnindonesia.com's higher direct traffic suggests stronger brand recognition or product-led growth, while kompas.id's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 cnnindonesia.comkompas.idLeads
Domain Age26y 8m12y 2mcnnindonesia.com
RegisteredDec 1999Jun 2014
ExpiresDec 2026Jun 2026

Business Maturity · Insight

cnnindonesia.com has been in the market for over a decade, indicating established presence.

Market Position

 cnnindonesia.comkompas.idLeads
Global Rank#3.5K#19.3Kcnnindonesia.com
Category Rank#5#29cnnindonesia.com
cnnindonesia.comkompas.id
🇮🇩 Indonesia
94%
88%
🇺🇸 United States
1%
3%
🇸🇬 Singapore
1%
2%
🇦🇺 Australia
0%
1%

cnnindonesia.com only

🌐 Malaysia 1%

kompas.id only

🇬🇧 United Kingdom 0%

Market Position · Insight

Each has untapped markets the other serves: cnnindonesia.com could expand into United Kingdom, while kompas.id could target Malaysia.

Key Takeaways

  • cnnindonesia.com is losing traffic (-8%) despite 21.2M monthly visits. kompas.id's +2% growth puts it on a trajectory to overtake.
  • kompas.id is growing faster (+2%) but visitors stay 1.3x shorter (1m17s vs 1m42s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
  • cnnindonesia.com acquires users primarily through Search (48%), while kompas.id relies on Search (58%). This reflects fundamentally different go-to-market strategies — cnnindonesia.com's higher direct traffic suggests stronger brand recognition or product-led growth, while kompas.id's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • cnnindonesia.com receives 5.5x more monthly traffic than kompas.id (21.2M vs 3.9M).
  • kompas.id is growing (+2%) while cnnindonesia.com is declining (-8%).
  • cnnindonesia.com has a 19 percentage point lower bounce rate (51% vs 71%), indicating better landing page relevance or more targeted traffic.

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Report based on data from July 2026