kompas.com vs kompas.id
Market traction comparison · Updated Jul 2026
| kompas.com | kompas.id | Leads | |
|---|---|---|---|
| Monthly Visits | 48.6M | 3.9M | kompas.com |
| Bounce Rate | 59.2% | 70.8% | kompas.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 30y 8m | 12y 2m | kompas.com |
kompas.com leads in 3 of 4 dimensions, while kompas.id leads in 0.
Growth Momentum
| kompas.com | kompas.id | Leads | |
|---|---|---|---|
| Monthly Visits | 48.6M | 3.9M | kompas.com |
| MoM Change | -8% | +2% | kompas.id |
| Avg. Session | 3m50s | 1m17s | kompas.com |
| Pages / Visit | 2.3 | 1.8 | kompas.com |
Growth Momentum · Insight
kompas.id is growing faster (+2%) but visitors stay 3.0x shorter (1m17s vs 3m50s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
Acquisition Strategy
| kompas.com | kompas.id | Leads | |
|---|---|---|---|
| Primary Channel | Direct 49% | Search 58% | |
| Bounce Rate | 59.2% | 70.8% | kompas.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 88%
| Keyword | Volume | kompas.com | kompas.id |
|---|---|---|---|
| kompas | 92.3K | #1 | #8 |
Acquisition Strategy · Insight
kompas.com acquires users primarily through Direct (49%), while kompas.id relies on Search (58%). This reflects fundamentally different go-to-market strategies — kompas.com's higher direct traffic suggests stronger brand recognition or product-led growth, while kompas.id's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| kompas.com | kompas.id | Leads | |
|---|---|---|---|
| Domain Age | 30y 8m | 12y 2m | kompas.com |
| Registered | Dec 1995 | Jun 2014 | |
| Expires | Dec 2031 | Jun 2026 |
Business Maturity · Insight
kompas.com has been in the market for over a decade, indicating established presence.
Market Position
| kompas.com | kompas.id | Leads | |
|---|---|---|---|
| Global Rank | #1.3K | #19.3K | kompas.com |
| Category Rank | #3 | #29 | kompas.com |
kompas.com only
kompas.id only
Market Position · Insight
Each has untapped markets the other serves: kompas.com could expand into United Kingdom, while kompas.id could target Germany.
Key Takeaways
- •kompas.com is losing traffic (-8%) despite 48.6M monthly visits. kompas.id's +2% growth puts it on a trajectory to overtake.
- •kompas.id is growing faster (+2%) but visitors stay 3.0x shorter (1m17s vs 3m50s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
- •kompas.com acquires users primarily through Direct (49%), while kompas.id relies on Search (58%). This reflects fundamentally different go-to-market strategies — kompas.com's higher direct traffic suggests stronger brand recognition or product-led growth, while kompas.id's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •kompas.com receives 12.5x more monthly traffic than kompas.id (48.6M vs 3.9M).
- •kompas.id is growing (+2%) while kompas.com is declining (-8%).
- •kompas.com keeps visitors significantly longer (3m50s avg session vs kompas.id's 1m17s), suggesting deeper product engagement or stickier content.
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Report based on data from July 2026