croma.com vs indiatimes.com
Market traction comparison · Updated Jul 2026
| croma.com | indiatimes.com | Leads | |
|---|---|---|---|
| Monthly Visits | 18.5M | 288.6M | indiatimes.com |
| Bounce Rate | 33.6% | 57.3% | croma.com |
| SEO & Keywords | 29 | 30 | indiatimes.com |
| Domain Age | 29y 11m | 29y 9m | croma.com |
croma.com leads in 2 of 4 dimensions, while indiatimes.com leads in 2.
Growth Momentum
| croma.com | indiatimes.com | Leads | |
|---|---|---|---|
| Monthly Visits | 18.5M | 288.6M | indiatimes.com |
| MoM Change | +4% | +18% | indiatimes.com |
| Avg. Session | 1m23s | 2m30s | indiatimes.com |
| Pages / Visit | 3.4 | 2.3 | croma.com |
Growth Momentum · Insight
indiatimes.com is growing +18% while croma.com grows +4%. At current trajectory, indiatimes.com could close the traffic gap within 5 months.
Acquisition Strategy
| croma.com | indiatimes.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 68% | Search 46% | |
| Bounce Rate | 33.6% | 57.3% | croma.com |
| SEO & Keywords | 29 | 30 | indiatimes.com |
Keyword Overlap Rate: 7%
Acquisition Strategy · Insight
croma.com acquires users primarily through Search (68%), while indiatimes.com relies on Search (46%). This reflects fundamentally different go-to-market strategies — indiatimes.com's higher direct traffic suggests stronger brand recognition or product-led growth, while croma.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| croma.com | indiatimes.com | Leads | |
|---|---|---|---|
| Domain Age | 29y 11m | 29y 9m | croma.com |
| Registered | Oct 1996 | Nov 1996 | |
| Expires | Oct 2028 | Nov 2026 |
Business Maturity · Insight
croma.com has been in the market for over a decade, indicating established presence.
Market Position
| croma.com | indiatimes.com | Leads | |
|---|---|---|---|
| Global Rank | #2.9K | #169 | indiatimes.com |
| Category Rank | #9 | #1 | indiatimes.com |
croma.com only
indiatimes.com only
Market Position · Insight
Each has untapped markets the other serves: croma.com could expand into United Arab Emirates, while indiatimes.com could target Australia.
Key Takeaways
- •indiatimes.com is growing +18% while croma.com grows +4%. At current trajectory, indiatimes.com could close the traffic gap within 5 months.
- •croma.com acquires users primarily through Search (68%), while indiatimes.com relies on Search (46%). This reflects fundamentally different go-to-market strategies — indiatimes.com's higher direct traffic suggests stronger brand recognition or product-led growth, while croma.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •indiatimes.com receives 15.6x more monthly traffic than croma.com (288.6M vs 18.5M).
- •Both are growing, with indiatimes.com accelerating faster at +18% vs +4%.
- •indiatimes.com keeps visitors significantly longer (2m30s avg session vs croma.com's 1m23s), suggesting deeper product engagement or stickier content.
- •croma.com has a 24 percentage point lower bounce rate (34% vs 57%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026