engadget.com vs steampowered.com
Market traction comparison · Updated Jul 2026
| engadget.com | steampowered.com | Leads | |
|---|---|---|---|
| Monthly Visits | 5.9M | 268.9M | steampowered.com |
| Bounce Rate | 55.7% | 49.9% | steampowered.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 22y 7m | 26y | steampowered.com |
steampowered.com leads in 3 of 4 dimensions, while engadget.com leads in 0.
Growth Momentum
| engadget.com | steampowered.com | Leads | |
|---|---|---|---|
| Monthly Visits | 5.9M | 268.9M | steampowered.com |
| MoM Change | +4% | +4% | — |
| Avg. Session | 1m22s | 2m31s | steampowered.com |
| Pages / Visit | 1.8 | 3.9 | steampowered.com |
Growth Momentum · Insight
steampowered.com receives 45.5x more monthly traffic than engadget.com (268.9M vs 5.9M).
Acquisition Strategy
| engadget.com | steampowered.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 69% | Search 44% | |
| Bounce Rate | 55.7% | 49.9% | steampowered.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 7%
Acquisition Strategy · Insight
engadget.com acquires users primarily through Direct (69%), while steampowered.com relies on Search (44%). This reflects fundamentally different go-to-market strategies — engadget.com's higher direct traffic suggests stronger brand recognition or product-led growth, while steampowered.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| engadget.com | steampowered.com | Leads | |
|---|---|---|---|
| Domain Age | 22y 7m | 26y | steampowered.com |
| Registered | Jan 2004 | Aug 2000 | |
| Expires | Jan 2027 | Aug 2028 |
Business Maturity · Insight
steampowered.com has been in the market for over a decade, indicating established presence.
Market Position
| engadget.com | steampowered.com | Leads | |
|---|---|---|---|
| Global Rank | #13.3K | #128 | steampowered.com |
| Category Rank | #136 | #3 | steampowered.com |
| PH Upvotes | — | 181 |
engadget.com only
steampowered.com only
Market Position · Insight
engadget.com is heavily concentrated in United States (64%), creating dependency risk on a single market. steampowered.com has a more diversified audience.
Each has untapped markets the other serves: engadget.com could expand into Russia, Japan, Brazil, while steampowered.com could target United Kingdom, Canada, Australia.
Key Takeaways
- •steampowered.com receives 45.5x more monthly traffic than engadget.com (268.9M vs 5.9M).
- •engadget.com acquires users primarily through Direct (69%), while steampowered.com relies on Search (44%). This reflects fundamentally different go-to-market strategies — engadget.com's higher direct traffic suggests stronger brand recognition or product-led growth, while steampowered.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •steampowered.com receives 45.5x more monthly traffic than engadget.com (268.9M vs 5.9M).
- •steampowered.com keeps visitors significantly longer (2m31s avg session vs engadget.com's 1m22s), suggesting deeper product engagement or stickier content.
- •engadget.com acquires traffic primarily through Direct (69%), while steampowered.com relies on Search (44%) — fundamentally different acquisition strategies.
- •With only 7% keyword overlap, they target largely different search audiences.
You've seen the gap. Now steal the playbook.
A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.
Related Comparisons
Report based on data from July 2026