fast.com vs speedtest.net
Market traction comparison · Updated Jul 2026
| fast.com | speedtest.net | Leads | |
|---|---|---|---|
| Monthly Visits | 79.9M | 117.4M | speedtest.net |
| Bounce Rate | 72.2% | 45.0% | speedtest.net |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 32y | 27y 2m | fast.com |
speedtest.net leads in 2 of 4 dimensions, while fast.com leads in 1.
Growth Momentum
| fast.com | speedtest.net | Leads | |
|---|---|---|---|
| Monthly Visits | 79.9M | 117.4M | speedtest.net |
| MoM Change | +5% | +7% | speedtest.net |
| Avg. Session | 1m33s | 2m34s | speedtest.net |
| Pages / Visit | 1.7 | 2.4 | speedtest.net |
Growth Momentum · Insight
speedtest.net receives 1.5x more monthly traffic than fast.com (117.4M vs 79.9M).
Acquisition Strategy
| fast.com | speedtest.net | Leads | |
|---|---|---|---|
| Primary Channel | Direct 62% | Search 49% | |
| Bounce Rate | 72.2% | 45.0% | speedtest.net |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 0%
| Keyword | Volume | fast.com | speedtest.net |
|---|---|---|---|
| speed test | 20.4M | #2 | #1 |
| speedtest | 15.7M | #2 | #1 |
| test | 2.5M | #2 | #1 |
Acquisition Strategy · Insight
fast.com acquires users primarily through Direct (62%), while speedtest.net relies on Search (49%). This reflects fundamentally different go-to-market strategies — fast.com's higher direct traffic suggests stronger brand recognition or product-led growth, while speedtest.net's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| fast.com | speedtest.net | Leads | |
|---|---|---|---|
| Domain Age | 32y | 27y 2m | fast.com |
| Registered | Aug 1994 | Jun 1999 | |
| Expires | Aug 2026 | Jun 2032 |
Business Maturity · Insight
fast.com has been in the market for over a decade, indicating established presence.
Market Position
| fast.com | speedtest.net | Leads | |
|---|---|---|---|
| Global Rank | #885 | #425 | speedtest.net |
| Category Rank | #15 | #11 | speedtest.net |
fast.com only
speedtest.net only
Market Position · Insight
Each has untapped markets the other serves: fast.com could expand into Philippines, United Kingdom, while speedtest.net could target Japan, Bangladesh.
Key Takeaways
- •speedtest.net receives 1.5x more monthly traffic than fast.com (117.4M vs 79.9M).
- •fast.com acquires users primarily through Direct (62%), while speedtest.net relies on Search (49%). This reflects fundamentally different go-to-market strategies — fast.com's higher direct traffic suggests stronger brand recognition or product-led growth, while speedtest.net's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •speedtest.net has 1.5x more traffic (117.4M vs 79.9M), though both operate at comparable scale.
- •speedtest.net keeps visitors significantly longer (2m34s avg session vs fast.com's 1m33s), suggesting deeper product engagement or stickier content.
- •speedtest.net has a 27 percentage point lower bounce rate (45% vs 72%), indicating better landing page relevance or more targeted traffic.
- •fast.com acquires traffic primarily through Direct (62%), while speedtest.net relies on Search (49%) — fundamentally different acquisition strategies.
You've seen the gap. Now steal the playbook.
A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.
Related Comparisons
Report based on data from July 2026