fbref.com vs realmadrid.com
Market traction comparison · Updated Jul 2026
| fbref.com | realmadrid.com | Leads | |
|---|---|---|---|
| Monthly Visits | 3.0M | 13.1M | realmadrid.com |
| Bounce Rate | 27.7% | 56.3% | fbref.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 17y | 27y 11m | realmadrid.com |
realmadrid.com leads in 2 of 4 dimensions, while fbref.com leads in 1.
Growth Momentum
| fbref.com | realmadrid.com | Leads | |
|---|---|---|---|
| Monthly Visits | 3.0M | 13.1M | realmadrid.com |
| MoM Change | +19% | -23% | fbref.com |
| Avg. Session | 2m41s | 1m27s | fbref.com |
| Pages / Visit | 5.1 | 2.8 | fbref.com |
Growth Momentum · Insight
realmadrid.com is losing traffic (-23%) despite 13.1M monthly visits. fbref.com's +19% growth puts it on a trajectory to overtake.
Acquisition Strategy
| fbref.com | realmadrid.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 76% | Direct 43% | |
| Bounce Rate | 27.7% | 56.3% | fbref.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 7%
| Keyword | Volume | fbref.com | realmadrid.com |
|---|---|---|---|
| alaba | 20.5K | #10 | #6 |
Acquisition Strategy · Insight
fbref.com acquires users primarily through Search (76%), while realmadrid.com relies on Direct (43%). This reflects fundamentally different go-to-market strategies — realmadrid.com's higher direct traffic suggests stronger brand recognition or product-led growth, while fbref.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| fbref.com | realmadrid.com | Leads | |
|---|---|---|---|
| Domain Age | 17y | 27y 11m | realmadrid.com |
| Registered | Aug 2009 | Sep 1998 | |
| Expires | Aug 2026 | Sep 2034 |
Business Maturity · Insight
realmadrid.com has been in the market for over a decade, indicating established presence.
Market Position
| fbref.com | realmadrid.com | Leads | |
|---|---|---|---|
| Global Rank | #15.3K | #4.8K | realmadrid.com |
| Category Rank | #13 | #8 | realmadrid.com |
fbref.com only
realmadrid.com only
Market Position · Insight
Each has untapped markets the other serves: fbref.com could expand into Germany, Peru, while realmadrid.com could target Canada, Italy.
Key Takeaways
- •realmadrid.com is losing traffic (-23%) despite 13.1M monthly visits. fbref.com's +19% growth puts it on a trajectory to overtake.
- •fbref.com acquires users primarily through Search (76%), while realmadrid.com relies on Direct (43%). This reflects fundamentally different go-to-market strategies — realmadrid.com's higher direct traffic suggests stronger brand recognition or product-led growth, while fbref.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •realmadrid.com receives 4.3x more monthly traffic than fbref.com (13.1M vs 3.0M).
- •fbref.com is growing (+19%) while realmadrid.com is declining (-23%).
- •fbref.com keeps visitors significantly longer (2m41s avg session vs realmadrid.com's 1m27s), suggesting deeper product engagement or stickier content.
- •fbref.com has a 29 percentage point lower bounce rate (28% vs 56%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026