fillout.com vs jotform.com

Market traction comparison · Updated Jul 2026

fillout.com faviconfillout.com
VS
jotform.com faviconjotform.com
 fillout.comjotform.comLeads
Monthly Visits4.6M44.9Mjotform.com
Bounce Rate57.5%52.4%jotform.com
SEO & Keywords3535Tie
Domain Age25y 3m20y 9mfillout.com

jotform.com leads in 2 of 4 dimensions, while fillout.com leads in 1.

Growth Momentum

Growth Momentum
fillout.comjotform.com
 fillout.comjotform.comLeads
Monthly Visits4.6M44.9Mjotform.com
MoM Change+10%+7%fillout.com
Avg. Session3m32s3m09sfillout.com
Pages / Visit3.33.2fillout.com

Growth Momentum · Insight

jotform.com receives 9.7x more monthly traffic than fillout.com (44.9M vs 4.6M).

Acquisition Strategy

 fillout.comjotform.comLeads
Primary ChannelDirect 66%Direct 61%
Bounce Rate57.5%52.4%jotform.com
SEO & Keywords3535
fillout.com
Search 5%Direct 66%Social 7%Referral 15%Email 6%
jotform.com
Search 10%Direct 61%Social 5%Referral 16%Email 8%
SearchDirectSocialReferralPaidEmail
4
31
4
fillout.com OnlySharedjotform.com Only

Keyword Overlap Rate: 79%

KeywordVolumefillout.comjotform.com
quiz maker30.1K#8#4
ai quiz maker9.8K#2#5
typeform alternative3.1K#4#3
typeform alternatives3.0K#3#4
quiz maker ai2.7K#6#7
quizmaker2.4K#5#8
ai form builder1.2K#3#2

Acquisition Strategy · Insight

fillout.com acquires users primarily through Direct (66%), while jotform.com relies on Direct (61%). This reflects fundamentally different go-to-market strategies — fillout.com's higher direct traffic suggests stronger brand recognition or product-led growth, while jotform.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 fillout.comjotform.comLeads
Domain Age25y 3m20y 9mfillout.com
RegisteredMay 2001Nov 2005
ExpiresMay 2030Nov 2034

Business Maturity · Insight

fillout.com has been in the market for over a decade, indicating established presence.

Market Position

 fillout.comjotform.comLeads
Global Rank#13.0K#1.2Kjotform.com
Category Rank#41#2jotform.com
PH Upvotes493
fillout.comjotform.com
🇺🇸 United States
35%
53%
🌐 Philippines
6%
3%
🇨🇦 Canada
6%
4%
🇦🇺 Australia
5%
5%

fillout.com only

🇫🇷 France 5%

jotform.com only

🇬🇧 United Kingdom 6%

Market Position · Insight

Each has untapped markets the other serves: fillout.com could expand into United Kingdom, while jotform.com could target France.

Key Takeaways

  • jotform.com receives 9.7x more monthly traffic than fillout.com (44.9M vs 4.6M).
  • fillout.com acquires users primarily through Direct (66%), while jotform.com relies on Direct (61%). This reflects fundamentally different go-to-market strategies — fillout.com's higher direct traffic suggests stronger brand recognition or product-led growth, while jotform.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • jotform.com receives 9.7x more monthly traffic than fillout.com (44.9M vs 4.6M).
  • They share 31 keywords (79% overlap), indicating direct search competition.
  • fillout.com has a 4-year head start in the market.

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Report based on data from July 2026