grammy.com vs last.fm
Market traction comparison · Updated Jul 2026
| grammy.com | last.fm | Leads | |
|---|---|---|---|
| Monthly Visits | 890.7K | 24.5M | last.fm |
| Bounce Rate | 49.0% | 40.4% | last.fm |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 31y 5m | 24y 5m | grammy.com |
last.fm leads in 2 of 4 dimensions, while grammy.com leads in 1.
Growth Momentum
| grammy.com | last.fm | Leads | |
|---|---|---|---|
| Monthly Visits | 890.7K | 24.5M | last.fm |
| MoM Change | +10% | +3% | grammy.com |
| Avg. Session | 0m48s | 5m30s | last.fm |
| Pages / Visit | 2.6 | 6.8 | last.fm |
Growth Momentum · Insight
last.fm receives 27.5x more monthly traffic than grammy.com (24.5M vs 890.7K).
Acquisition Strategy
| grammy.com | last.fm | Leads | |
|---|---|---|---|
| Primary Channel | Search 70% | Direct 67% | |
| Bounce Rate | 49.0% | 40.4% | last.fm |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 7%
Acquisition Strategy · Insight
grammy.com acquires users primarily through Search (70%), while last.fm relies on Direct (67%). This reflects fundamentally different go-to-market strategies — last.fm's higher direct traffic suggests stronger brand recognition or product-led growth, while grammy.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| grammy.com | last.fm | Leads | |
|---|---|---|---|
| Domain Age | 31y 5m | 24y 5m | grammy.com |
| Registered | Mar 1995 | Mar 2002 | |
| Expires | Mar 2029 | Mar 2027 |
Business Maturity · Insight
grammy.com has been in the market for over a decade, indicating established presence.
Market Position
| grammy.com | last.fm | Leads | |
|---|---|---|---|
| Global Rank | #61.0K | #1.7K | last.fm |
| Category Rank | #284 | #18 | last.fm |
grammy.com only
last.fm only
Market Position · Insight
Each has untapped markets the other serves: grammy.com could expand into Brazil, Germany, while last.fm could target Mexico, Australia.
Key Takeaways
- •last.fm receives 27.5x more monthly traffic than grammy.com (24.5M vs 890.7K).
- •grammy.com acquires users primarily through Search (70%), while last.fm relies on Direct (67%). This reflects fundamentally different go-to-market strategies — last.fm's higher direct traffic suggests stronger brand recognition or product-led growth, while grammy.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •last.fm receives 27.5x more monthly traffic than grammy.com (24.5M vs 890.7K).
- •Both are growing, with grammy.com accelerating faster at +10% vs +3%.
- •last.fm keeps visitors significantly longer (5m30s avg session vs grammy.com's 0m48s), suggesting deeper product engagement or stickier content.
- •last.fm has a 9 percentage point lower bounce rate (40% vs 49%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026