last.fm vs tidal.com
Market traction comparison · Updated Jul 2026
| last.fm | tidal.com | Leads | |
|---|---|---|---|
| Monthly Visits | 24.5M | 6.8M | last.fm |
| Bounce Rate | 40.4% | 34.7% | tidal.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 24y 5m | 31y 3m | tidal.com |
tidal.com leads in 2 of 4 dimensions, while last.fm leads in 1.
Growth Momentum
| last.fm | tidal.com | Leads | |
|---|---|---|---|
| Monthly Visits | 24.5M | 6.8M | last.fm |
| MoM Change | +3% | +3% | — |
| Avg. Session | 5m30s | 3m29s | last.fm |
| Pages / Visit | 6.8 | 4.7 | last.fm |
Growth Momentum · Insight
last.fm receives 3.6x more monthly traffic than tidal.com (24.5M vs 6.8M).
Acquisition Strategy
| last.fm | tidal.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 67% | Direct 67% | |
| Bounce Rate | 40.4% | 34.7% | tidal.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 11%
Acquisition Strategy · Insight
last.fm acquires users primarily through Direct (67%), while tidal.com relies on Direct (67%). This reflects fundamentally different go-to-market strategies — tidal.com's higher direct traffic suggests stronger brand recognition or product-led growth, while tidal.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| last.fm | tidal.com | Leads | |
|---|---|---|---|
| Domain Age | 24y 5m | 31y 3m | tidal.com |
| Registered | Mar 2002 | Jun 1995 | |
| Expires | Mar 2027 | Jun 2027 |
Business Maturity · Insight
tidal.com has been in the market for over a decade, indicating established presence.
Market Position
| last.fm | tidal.com | Leads | |
|---|---|---|---|
| Global Rank | #1.7K | #7.6K | last.fm |
| Category Rank | #18 | #49 | last.fm |
last.fm only
tidal.com only
Market Position · Insight
Each has untapped markets the other serves: last.fm could expand into Mexico, Argentina, while tidal.com could target Brazil, Canada.
Key Takeaways
- •last.fm receives 3.6x more monthly traffic than tidal.com (24.5M vs 6.8M).
- •last.fm acquires users primarily through Direct (67%), while tidal.com relies on Direct (67%). This reflects fundamentally different go-to-market strategies — tidal.com's higher direct traffic suggests stronger brand recognition or product-led growth, while tidal.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •last.fm receives 3.6x more monthly traffic than tidal.com (24.5M vs 6.8M).
- •last.fm keeps visitors significantly longer (5m30s avg session vs tidal.com's 3m29s), suggesting deeper product engagement or stickier content.
- •They share 6 keywords (11% overlap), indicating direct search competition.
- •tidal.com has a 7-year head start in the market.
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Report based on data from July 2026