ip.me vs whatismyip.com
Market traction comparison · Updated Jul 2026
| ip.me | whatismyip.com | Leads | |
|---|---|---|---|
| Monthly Visits | 747.7K | 3.3M | whatismyip.com |
| Bounce Rate | 50.7% | 63.5% | ip.me |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 17y 1m | 27y 7m | whatismyip.com |
whatismyip.com leads in 2 of 4 dimensions, while ip.me leads in 1.
Growth Momentum
| ip.me | whatismyip.com | Leads | |
|---|---|---|---|
| Monthly Visits | 747.7K | 3.3M | whatismyip.com |
| MoM Change | +7% | -3% | ip.me |
| Avg. Session | 1m14s | 1m09s | ip.me |
| Pages / Visit | 1.9 | 1.7 | ip.me |
Growth Momentum · Insight
whatismyip.com is losing traffic (-3%) despite 3.3M monthly visits. ip.me's +7% growth puts it on a trajectory to overtake.
Acquisition Strategy
| ip.me | whatismyip.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 50% | Search 68% | |
| Bounce Rate | 50.7% | 63.5% | ip.me |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 567%
| Keyword | Volume | ip.me | whatismyip.com |
|---|---|---|---|
| ip | 922.2K | #1 | #8 |
Acquisition Strategy · Insight
ip.me acquires users primarily through Direct (50%), while whatismyip.com relies on Search (68%). This reflects fundamentally different go-to-market strategies — ip.me's higher direct traffic suggests stronger brand recognition or product-led growth, while whatismyip.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| ip.me | whatismyip.com | Leads | |
|---|---|---|---|
| Domain Age | 17y 1m | 27y 7m | whatismyip.com |
| Registered | Jul 2009 | Jan 1999 | |
| Expires | Jul 2027 | Jan 2031 |
Business Maturity · Insight
whatismyip.com has been in the market for over a decade, indicating established presence.
Market Position
| ip.me | whatismyip.com | Leads | |
|---|---|---|---|
| Global Rank | #83.8K | — | |
| Category Rank | #1.4K | — |
ip.me only
whatismyip.com only
Market Position · Insight
Each has untapped markets the other serves: ip.me could expand into India, Vietnam, United Kingdom, while whatismyip.com could target China, Netherlands, Indonesia.
Key Takeaways
- •whatismyip.com is losing traffic (-3%) despite 3.3M monthly visits. ip.me's +7% growth puts it on a trajectory to overtake.
- •ip.me acquires users primarily through Direct (50%), while whatismyip.com relies on Search (68%). This reflects fundamentally different go-to-market strategies — ip.me's higher direct traffic suggests stronger brand recognition or product-led growth, while whatismyip.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •whatismyip.com receives 4.4x more monthly traffic than ip.me (3.3M vs 747.7K).
- •ip.me is growing (+7%) while whatismyip.com is declining (-3%).
- •ip.me has a 13 percentage point lower bounce rate (51% vs 64%), indicating better landing page relevance or more targeted traffic.
- •ip.me acquires traffic primarily through Direct (50%), while whatismyip.com relies on Search (68%) — fundamentally different acquisition strategies.
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Report based on data from July 2026