kajabi.com vs teachable.com
Market traction comparison · Updated Jul 2026
| kajabi.com | teachable.com | Leads | |
|---|---|---|---|
| Monthly Visits | 2.5M | 9.5M | teachable.com |
| Bounce Rate | 25.2% | 49.3% | kajabi.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 20y 2m | 23y 4m | teachable.com |
teachable.com leads in 2 of 4 dimensions, while kajabi.com leads in 1.
Growth Momentum
| kajabi.com | teachable.com | Leads | |
|---|---|---|---|
| Monthly Visits | 2.5M | 9.5M | teachable.com |
| MoM Change | +10% | +12% | teachable.com |
| Avg. Session | 10m23s | 4m18s | kajabi.com |
| Pages / Visit | 11.7 | 3.9 | kajabi.com |
Growth Momentum · Insight
teachable.com receives 3.7x more monthly traffic than kajabi.com (9.5M vs 2.5M).
Acquisition Strategy
| kajabi.com | teachable.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 74% | Direct 64% | |
| Bounce Rate | 25.2% | 49.3% | kajabi.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 22%
Acquisition Strategy · Insight
kajabi.com acquires users primarily through Direct (74%), while teachable.com relies on Direct (64%). This reflects fundamentally different go-to-market strategies — kajabi.com's higher direct traffic suggests stronger brand recognition or product-led growth, while kajabi.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| kajabi.com | teachable.com | Leads | |
|---|---|---|---|
| Domain Age | 20y 2m | 23y 4m | teachable.com |
| Registered | Jun 2006 | Apr 2003 | |
| Expires | Jun 2026 | Apr 2027 |
Business Maturity · Insight
teachable.com has been in the market for over a decade, indicating established presence.
Market Position
| kajabi.com | teachable.com | Leads | |
|---|---|---|---|
| Global Rank | #14.6K | #6.1K | teachable.com |
| Category Rank | #131 | #91 | teachable.com |
kajabi.com only
teachable.com only
Market Position · Insight
Each has untapped markets the other serves: kajabi.com could expand into India, while teachable.com could target Philippines.
Key Takeaways
- •teachable.com receives 3.7x more monthly traffic than kajabi.com (9.5M vs 2.5M).
- •kajabi.com acquires users primarily through Direct (74%), while teachable.com relies on Direct (64%). This reflects fundamentally different go-to-market strategies — kajabi.com's higher direct traffic suggests stronger brand recognition or product-led growth, while kajabi.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •teachable.com receives 3.7x more monthly traffic than kajabi.com (9.5M vs 2.5M).
- •kajabi.com keeps visitors significantly longer (10m23s avg session vs teachable.com's 4m18s), suggesting deeper product engagement or stickier content.
- •kajabi.com has a 24 percentage point lower bounce rate (25% vs 49%), indicating better landing page relevance or more targeted traffic.
- •They share 11 keywords (22% overlap), indicating direct search competition.
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Report based on data from July 2026