live.com vs support.microsoft.com
Market traction comparison · Updated Jul 2026
| live.com | support.microsoft.com | Leads | |
|---|---|---|---|
| Monthly Visits | 1351.8M | 138.1M | live.com |
| Bounce Rate | 24.5% | 69.5% | live.com |
| SEO & Keywords | 30 | 5 | live.com |
| Domain Age | 31y 8m | 35y 4m | support.microsoft.com |
live.com leads in 3 of 4 dimensions, while support.microsoft.com leads in 1.
Growth Momentum
| live.com | support.microsoft.com | Leads | |
|---|---|---|---|
| Monthly Visits | 1351.8M | 138.1M | live.com |
| MoM Change | +3% | +1% | live.com |
| Avg. Session | 6m13s | 1m34s | live.com |
| Pages / Visit | 6.9 | 1.7 | live.com |
Growth Momentum · Insight
live.com receives 9.8x more monthly traffic than support.microsoft.com (1351.8M vs 138.1M).
Acquisition Strategy
| live.com | support.microsoft.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 64% | Direct 46% | |
| Bounce Rate | 24.5% | 69.5% | live.com |
| SEO & Keywords | 30 | 5 | live.com |
Keyword Overlap Rate: 35%
Acquisition Strategy · Insight
live.com acquires users primarily through Direct (64%), while support.microsoft.com relies on Direct (46%). This reflects fundamentally different go-to-market strategies — live.com's higher direct traffic suggests stronger brand recognition or product-led growth, while support.microsoft.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| live.com | support.microsoft.com | Leads | |
|---|---|---|---|
| Domain Age | 31y 8m | 35y 4m | support.microsoft.com |
| Registered | Dec 1994 | May 1991 | |
| Expires | Dec 2026 | — |
Business Maturity · Insight
support.microsoft.com has been in the market for over a decade, indicating established presence.
Market Position
| live.com | support.microsoft.com | Leads | |
|---|---|---|---|
| Global Rank | #25 | — | |
| Category Rank | #1 | — |
live.com only
support.microsoft.com only
Market Position · Insight
Each has untapped markets the other serves: live.com could expand into Japan, India, Germany, while support.microsoft.com could target United Kingdom, Canada, France.
Key Takeaways
- •live.com receives 9.8x more monthly traffic than support.microsoft.com (1351.8M vs 138.1M).
- •live.com acquires users primarily through Direct (64%), while support.microsoft.com relies on Direct (46%). This reflects fundamentally different go-to-market strategies — live.com's higher direct traffic suggests stronger brand recognition or product-led growth, while support.microsoft.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •live.com receives 9.8x more monthly traffic than support.microsoft.com (1351.8M vs 138.1M).
- •live.com keeps visitors significantly longer (6m13s avg session vs support.microsoft.com's 1m34s), suggesting deeper product engagement or stickier content.
- •live.com has a 45 percentage point lower bounce rate (25% vs 70%), indicating better landing page relevance or more targeted traffic.
- •They share 9 keywords (35% overlap), indicating direct search competition.
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Report based on data from July 2026