support.microsoft.com
Medium Opportunity · 60/100
35y1991-05-02Domain Age
138.1M+1%Monthly Visits
Direct 46%United States 18%Primary Channel
3Competitors

Product Identity

About

microsoft support is here to help you with microsoft products. find how-to articles, videos, and training for microsoft copilot, microsoft 365, windows, surface, and more.

Categorycomputers_electronics_and_technology/programming_and_developer_software

Product Identity · Insight

Operating for 35 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

138,083,668

1.5% vs last month

Bounce Rate

69.5%

Pages / Visit

1.7

Avg. Session

1m 34s

Domain Age

35.3 years

Traffic Trend
1.5%

Growth Profile · Insight

Traffic is stable but engagement is weak (1.7 pages/visit, 70% bounce) — there may be room to improve value communication or landing page experience.

Acquisition Engine

Traffic Sources
Organic Search
42.1%
Direct
45.5%
Social
4.5%
Referral
5.6%
Paid
0.0%
Email
1.2%
Gen AI
1.1%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
17.5%
🇯🇵JapanJP
8.7%
🇧🇷BrazilBR
5.9%
🇮🇳IndiaIN
4.5%
🇩🇪GermanyDE
4.1%
Top 3 countries account for 32.1% of traffic
Top Keywords
Keyword
hotmail11.5M$0.42$13836.8K
hotmail login1.8M$0.61$1902.0K
hotmail sign in448.1K$0.71$571.6K
hotmail iniciar sesion384.3K$0.17$404.6K
hotmail.com382.1K$0.41$421.3K
SERP Rankings

Acquisition Engine · Insight

Brand-driven growth (46% direct traffic) alongside 5 ranking keywords — dual acquisition engines reduce channel dependency.

How does support.microsoft.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

live.com favicon
live.com

live.com

🔗 2 keyword overlap

Explore Microsoft products and services and support for your home or business. Shop Microsoft 365, Copilot, Teams, Xbox, Windows, Azure, Surface and more.

1351.8M/mo+3%Dec 1994

Shares 2 keywords including "hotmail"

office365.com favicon
office365.com

office365.com

🔗 2 keyword overlap

Explore Microsoft products and services and support for your home or business. Shop Microsoft 365, Copilot, Teams, Xbox, Windows, Azure, Surface and more.

130.3M/mo+1%Jun 2005

Shares 2 keywords including "hotmail"

theory7.net favicon
theory7.net

theory7.net

🔗 2 keyword overlap

Wij zijn de webhosting revolutie, voor jou. Verhuis je domein gratis, wij regelen de rest. ✓ gratis .nl verhuizing - ✓ gratis support - ✓ 1000+ extenties

53.4K/mo-5%Mar 2021

Shares 2 keywords including "hotmail"

Competitive Landscape · Insight

Facing significant traffic gap vs live.com (9.8x), but keyword overlap is only 2 — likely serving different market segments despite surface-level competition.

Report based on data from July 2026

See a sample report