mubi.com vs scmp.com
Market traction comparison · Updated Jul 2026
| mubi.com | scmp.com | Leads | |
|---|---|---|---|
| Monthly Visits | 10.9M | 11.9M | scmp.com |
| Bounce Rate | 47.5% | 61.4% | mubi.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 24y 1m | 31y 12m | scmp.com |
scmp.com leads in 2 of 4 dimensions, while mubi.com leads in 1.
Growth Momentum
| mubi.com | scmp.com | Leads | |
|---|---|---|---|
| Monthly Visits | 10.9M | 11.9M | scmp.com |
| MoM Change | +12% | +11% | mubi.com |
| Avg. Session | 2m03s | 3m00s | scmp.com |
| Pages / Visit | 3.3 | 2.0 | mubi.com |
Growth Momentum · Insight
scmp.com receives 1.1x more monthly traffic than mubi.com (11.9M vs 10.9M).
Acquisition Strategy
| mubi.com | scmp.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 49% | Search 45% | |
| Bounce Rate | 47.5% | 61.4% | mubi.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 5%
Acquisition Strategy · Insight
mubi.com acquires users primarily through Search (49%), while scmp.com relies on Search (45%). This reflects fundamentally different go-to-market strategies — mubi.com's higher direct traffic suggests stronger brand recognition or product-led growth, while mubi.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| mubi.com | scmp.com | Leads | |
|---|---|---|---|
| Domain Age | 24y 1m | 31y 12m | scmp.com |
| Registered | Aug 2002 | Sep 1994 | |
| Expires | Aug 2026 | Sep 2030 |
Business Maturity · Insight
scmp.com has been in the market for over a decade, indicating established presence.
Market Position
| mubi.com | scmp.com | Leads | |
|---|---|---|---|
| Global Rank | #5.4K | #6.3K | mubi.com |
| Category Rank | #394 | #224 | scmp.com |
mubi.com only
scmp.com only
Market Position · Insight
Each has untapped markets the other serves: mubi.com could expand into Hong Kong SAR China, Singapore, India, while scmp.com could target Brazil, Mexico, Italy.
Key Takeaways
- •scmp.com receives 1.1x more monthly traffic than mubi.com (11.9M vs 10.9M).
- •mubi.com acquires users primarily through Search (49%), while scmp.com relies on Search (45%). This reflects fundamentally different go-to-market strategies — mubi.com's higher direct traffic suggests stronger brand recognition or product-led growth, while mubi.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •mubi.com has a 14 percentage point lower bounce rate (47% vs 61%), indicating better landing page relevance or more targeted traffic.
- •With only 5% keyword overlap, they target largely different search audiences.
- •scmp.com has a 8-year head start in the market.
You've seen the gap. Now steal the playbook.
A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.
Related Comparisons
Report based on data from July 2026