icann.org
DR 92by AhrefsMedium Opportunity ยท 60/100

About icann.org

icannโ€™s mission is to help ensure a stable, secure, and unified global internet.

Categorycomputers_electronics_and_technology/programming_and_developer_software
1.5MMonthly Visits
+2%Monthly Trend
Sep 1998Domain Age

Competitive Landscape Overview

5Competitors
974.8KAvg. Traffic
2Avg. Keyword Overlap
17yAvg. Domain Age

Top Competitors

whois.com

whois.com

๐Ÿ”— 2 keyword overlap

Whois Domain Name & IP lookup service to search the whois database for verified registration information

3.8M/mo+0%Apr 1995

Shares 2 keywords including "whois"

domaintools.com

domaintools.com

๐Ÿ”— 2 keyword overlap

DomainTools provides DNS-based threat intelligence covering 97% of internet infrastructure. Detect, investigate & block malicious domains. Request a demo.

899.2K/mo+1%Aug 1998

Shares 2 keywords including "whois"

dnsimple.com

dnsimple.com

๐Ÿ”— 2 keyword overlap

Managed DNS and domain management for .BANK domains with security, compliance alignment, automation, and high reliability.

93.5K/mo-3%Apr 2010

Shares 2 keywords including "whois lookup"

nic.ai

nic.ai

๐Ÿ”— 2 keyword overlap

Shape the future with .ai, the worldโ€™s leading domain for innovators and entrepreneurs building cutting-edge artificial intelligence solutions. Learn more at the .ai Official Registry Operator Website.

34.4K/mo+19%Dec 2017

Shares 2 keywords including "whois"

get.gov

get.gov

๐Ÿ”— 2 keyword overlap

Frequently asked questions about .gov domains

28.1K/mo-15%Jan 2023

Shares 2 keywords including "whois"

Competitors identified by shared traffic-driving keywords

Keyword Battle: icann.org vs Competitors

KeywordSearch Volumeicann.orgCompetitor
domain checker174,690#2whois.com #8โœ“ Leading
domain whois36,140#2whois.com #1โœ— Behind

Traffic Comparison

icann.org
1.5M+2%
whois.com
3.8M+0%
dnsimple.com
93.5K-3%
nic.ai
34.4K+19%
get.gov
28.1K-15%

Acquisition Channel Mix

Geographic Footprint

Find weak markets where competitors haven't established dominance

Countryicann.orgwhois.comdomaintools.comdnsimple.comnic.aiget.gov
๐Ÿ‡บ๐Ÿ‡ธ US
35%
25%
20%
24%
28%
53%
๐Ÿ‡ฎ๐Ÿ‡ณ IN
6%
12%
8%
5%
7%
8%
๐Ÿ‡ง๐Ÿ‡ท BR
3%
3%
โ€”โ€”
6%
10%
๐Ÿ‡ฌ๐Ÿ‡ง GB
3%
4%
3%
5%
6%
โ€”
๐Ÿ‡ฉ๐Ÿ‡ช DE
3%
3%
4%
โ€”โ€”
4%
๐Ÿ‡จ๐Ÿ‡ฆ CA
3%
4%
โ€”
4%
โ€”โ€”

Market Opportunities

๐Ÿ‡ฎ๐Ÿ‡ณ IN: No dominant player among 6 competitors competitors โ€” market is fragmented
๐Ÿ‡ง๐Ÿ‡ท BR: No dominant player among 2 competitors competitors โ€” market is fragmented
๐Ÿ‡ฌ๐Ÿ‡ง GB: No dominant player among 2 competitors competitors โ€” market is fragmented

Domain Age Comparison

How does icann.org actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook โ€” which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Report based on data from May 2026

See a sample report