exrx.net
DR 71by AhrefsMedium Opportunity · 59/100
25y2001-06-26Domain Age
566.6K-2%Monthly Visits
Direct 42%United States 30%Primary Channel
5Competitors

Product Identity

About

exrx.net is a resource for the exercise professional, coach, or fitness enthusiast. it offers evidence based exercise prescription tools and resources including reference articles, comprehensive exercise libraries, and fitness calculators. exrx.net is a recommended resource in acsm's resource manual for guidelines for exercise testing and prescription (5th 6th, and 7th editions). exrx.net has also been an nsca authorized ceu provider since 2008.

Categorysports/sports

Product Identity · Insight

Operating for 25 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

566,618

2.2% vs last month

Bounce Rate

46.2%

Pages / Visit

3.6

Avg. Session

1m 44s

Domain Age

25 years

#82,153Global Rank
#46,772Country Rank (840)
#860Category Rank · Sports
Traffic Trend
2.2%

Growth Profile · Insight

Monthly visits of 566.6K with 1m44s average session. A moderate bounce rate (46%) suggests typical visitor engagement.

Acquisition Engine

Traffic Sources
Organic Search
31.7%
Direct
42.1%
Social
22.6%
Referral
2.9%
Paid
0.1%
Email
0.6%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
30.3%
🇬🇧United KingdomGB
10.6%
🇮🇳IndiaIN
3.4%
🇨🇦CanadaCA
3.3%
🇦🇺AustraliaAU
3.0%
Top 3 countries account for 44.3% of traffic
Top Keywords
Keyword
1rm calculator35.0K$0.81$14.3K
one rep max calculator25.4K$0.65$9.5K
1 rep max calculator17.4K$0.83$3.2K
russian squat program2.7K$1.92$1.9K
exrx2.6K$1.25$3.7K
SERP Rankings
KeywordRanking URL
strength calculator#8📄exrx.net/Calculators/OneRepMax4,990$3.64

Acquisition Engine · Insight

Brand-driven growth (42% direct traffic) alongside 5 ranking keywords — dual acquisition engines reduce channel dependency.

How does exrx.net actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

strengthlevel.com favicon

strengthlevel.com

strengthlevel.com

🔗 3 keyword overlap

Tables of Incline Dumbbell Bench Press strength standards for men and women. Find out how strong you are compared to other lifters at your bodyweight.

3.1M/mo+1%Jun 2007

Shares 3 keywords including "1rm calculator"

nasm.org favicon

nasm.org

nasm.org

🔗 3 keyword overlap

NASM EDGE app privacy policy. Your data is protected by the National Academy of Sports Medicine, the authority in fitness certification.

1.9M/mo+0%

Shares 3 keywords including "1rm calculator"

strengthlog.com favicon

strengthlog.com

strengthlog.com

🔗 3 keyword overlap

Track your workouts and progress with our easy-to-use workout tracker app. Set goals, record your exercises and sets, and see your progress over time. Available for free on iOS and Android.

489.1K/mo+2%Jul 2017

Shares 3 keywords including "1rm calculator"

barbellmedicine.com favicon

barbellmedicine.com

barbellmedicine.com

🔗 3 keyword overlap

This series will analyze current evidence for training the general youth populations as well as for those who already consider themselves athletes. We

250.5K/mo+8%Oct 2013

Shares 3 keywords including "1rm calculator"

acefitness.org favicon

acefitness.org

acefitness.org

🔗 2 keyword overlap

Search for certified personal trainers and fitness professionals with ACE. Find health coaches and exercise specialists near you.

748.1K/mo+16%Mar 1996

Shares 2 keywords including "romanian deadlift"

Competitive Landscape · Insight

Facing significant traffic gap vs strengthlevel.com (5.5x), but keyword overlap is only 3 — likely serving different market segments despite surface-level competition.

Report based on data from May 2026

See a sample report