statnews.com
Medium Opportunity · 60/100
23y2003-06-14Domain Age
2.1M+6%Monthly Visits
Direct 41%United States 79%Primary Channel
2Competitors

Product Identity

About

Subscribe to First Opinion, a weekly health care podcast and The Readout Loud, a weekly biotech podcast.

Categoryhealth/health

Product Identity · Insight

Operating for 23 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

2,145,856

6.4% vs last month

Bounce Rate

63.8%

Pages / Visit

1.6

Avg. Session

1m 8s

Domain Age

23.2 years

#34,602Global Rank
#8,949Country Rank (840)
#213Category Rank · Health
Traffic Trend
6.4%

Growth Profile · Insight

Traffic is growing (+6%) but bounce rate is elevated (64%) — new visitors may be arriving from low-intent channels or encountering landing page mismatch.

Acquisition Engine

Traffic Sources
Organic Search
31.6%
Direct
41.1%
Social
11.7%
Referral
11.4%
Paid
0.0%
Email
3.3%
Gen AI
0.8%
Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
78.8%
🇨🇭SwitzerlandCH
4.9%
🇬🇧United KingdomGB
2.6%
🇨🇦CanadaCA
1.3%
Top 3 countries account for 86.3% of traffic — high geographic concentration
Top Keywords
Keyword
bryan johnson1.2M$1.22$18.7K
bryan johnson autoimmune disease59.8K$0.00$8.0K
bryan johnson disease35.8K$0.00$4.9K
stat33.2K$0.00$7.7K
stat news10.6K$2.25$10.9K

Acquisition Engine · Insight

Brand-driven growth (41% direct traffic) alongside 5 ranking keywords — dual acquisition engines reduce channel dependency.

How does statnews.com actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

healthline.com favicon
healthline.com

healthline.com

🔗 3 keyword overlap

Evidence-based, expert articles about healthy eating in real life: cooking & meal prep, diets, weight management, supplements, condition-based eating, and more.

48.3M/mo+2%Aug 2004

Shares 3 keywords including "catherine o'hara cause of death"

bmj.com favicon
bmj.com

bmj.com

🔗 2 keyword overlap

Moving to the antipodes is often touted as the dream solution for burnt out and frustrated UK doctors—but is it? Three doctors who made the move tell Jo Best about the pros and cons Last year, hundreds of doctors gave up practising medicine in the UK to work in Australia and New Zealand, uprooting their lives and families rather than continuing to work in the NHS. Every year, around 10 000 UK doctors choose voluntary erasure or to relinquish their licence to practise, the General Medical Council (GMC) reports; around a quarter of those give up their licence to work abroad while another 10% say their aim in leaving the UK register is to live abroad—meaning almost one third of those quitting the NHS do so with a view to going overseas.1 Between May 2021 and May 2022, 19% of the almost 5000 doctors who left to practise abroad chose Australia as their destination, and another 7% opted for New Zealand, the GMC says.1 The antipodes could become even more popular with migrating medics in future: a recent BMA survey of 4500 doctors found that around 1100 were actively planning to move abroad; around two thirds of those planning to move overseas said they were aiming for Australia or New Zealand.2 The typical image of a doctor leaving the NHS for Australia or New Zealand is a “foundation year 3” doctor looking for new experiences before entering specialty training, but the GMC has identified several other groups that make up those choosing to migrate. Among them are doctors who are disillusioned or burnt out, those struggling to progress their career, and NHS stalwarts looking to broaden their horizons in later life. Often, they’re looking to move as a way of achieving a better work-life balance or increasing their …

4.7M/mo-2%Feb 1995

Shares 2 keywords including "hantavirus"

Competitive Landscape · Insight

Facing significant traffic gap vs healthline.com (22.5x), but keyword overlap is only 3 — likely serving different market segments despite surface-level competition.

Report based on data from July 2026

See a sample report