toronto.ca

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Medium Opportunity · 60/100

24y2002-04-19Domain Age

5.9M+6%Monthly Visits

Search 57%Canada 91%Primary Channel

5Competitors

Product Identity

About

Translate this site using Google Translate in 简体中文, 繁體中文, فارسی, தமிழ், Español, Português, Français, Русский, Italiano, 한국어, اردو, and other languages. Flu and COVID-19 vaccines are available for everyone six months of age and older at primary care offices and participating pharmacies. RSV immunization is available for eligible residents. New this year: all adults aged 75 and older can get an RSV vaccine. Everyone has a role […]

Categorylaw_and_government/government

Domain Information

RegistrarWebnames.ca Inc.

Registered2002-04-19

Expires2034-04-17

Name Serversdns1.easydns.com, dns2.easydns.net

Product Identity · Insight

Operating for 24 years with no public revenue or community data — likely a traditional business or niche market product.

Growth Profile

Monthly Visits

5,939,800

↑6.1% vs last month

Bounce Rate

42.6%

Pages / Visit

3.9

Avg. Session

3m 2s

Domain Age

24.3 years

#9,331Global Rank

#234Country Rank (124)

#11Category Rank · Government

Traffic Trend

↑6.1%

Growth Profile · Insight

Monthly visits of 5.9M with 3m02s average session. A moderate bounce rate (43%) suggests typical visitor engagement.

Acquisition Engine

Traffic Sources

Organic Search

56.5%

Direct

27.2%

Social

5.0%

Referral

5.8%

Paid

0.0%

4.0%

Gen AI

1.4%

Geographic Distribution

DomainShare

🇨🇦CanadaCA

90.7%

🇺🇸United StatesUS

4.8%

Top 3 countries account for 96.0% of traffic — high geographic concentration

Top Keywords

Keyword
fifa world cup 2026	54.0M	$0.53	$89.9K
city of toronto jobs	40.3K	$0.66	$118.5K
summerlicious toronto	24.8K	$0.15	$54.0K
city of toronto	22.5K	$0.74	$22.8K
summerlicious	16.5K	$0.10	$22.5K

SERP Rankings

Keyword			Ranking URL
toronto path map	#1	📄	www.toronto.ca/wp-content/uploads/2021/03/8d9e-path-map-feb-2021.pdf	3,200	$1.14
toronto path map	#2	📄	www.toronto.ca/wp-content/uploads/2024/01/94dd-PATH-Basemap-2023-12-FINAL.pdf	3,200	$1.14

Acquisition Engine · Insight

Heavily search-dependent (57%) and geographically concentrated in Canada (91%) — dual concentration risk from algorithm changes and regional market shifts.

How does toronto.ca actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

fifa.com

🔗 4 keyword overlap

The home of football across the globe, FIFA bring you the very latest tournament news, player exclusives and live match content all in one place.

295.7M/mo-30%Aug 1995

Shares 4 keywords including "world cup"

toronto.ca vs fifa.com →Visit Website ↗

aljazeera.com

🔗 4 keyword overlap

News, analysis from the Middle East & worldwide, multimedia & interactives, opinions, documentaries, podcasts, long reads and broadcast schedule.

92.8M/mo+7%Apr 1996

Shares 4 keywords including "world cup"

toronto.ca vs aljazeera.com →Visit Website ↗

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bbc.com

🔗 3 keyword overlap

Visit BBC for trusted reporting on the latest world and US news, sports, business, climate, innovation, culture and much more.

508.7M/mo+1%Jul 1989$3.7K MRR

Shares 3 keywords including "world cup"

toronto.ca vs xxxxxxx →Visit Website ↗

theguardian.com

🔗 3 keyword overlap

This privacy policy explains how we collect, use, share and transfer your personal data when you use the services provided on theguardian.com and our related mobile applications

304.5M/mo+9%Jul 1994

Shares 3 keywords including "world cup"

toronto.ca vs theguardian.com →Visit Website ↗

vnexpress.net

🔗 3 keyword overlap

VnExpress tin tức mới nhất - Thông tin nhanh & chính xác được cập nhật hàng giờ. Đọc báo tin tức online Việt Nam & Thế giới nóng nhất trong ngày về thể thao, thời sự, pháp luật, kinh doanh,...

139.7M/mo+0%Aug 2000

Shares 3 keywords including "fifa world cup 2026"

toronto.ca vs vnexpress.net →Visit Website ↗

View full competitive analysis of toronto.ca →

Competitive Landscape · Insight

Facing significant traffic gap vs fifa.com (49.8x), but keyword overlap is only 4 — likely serving different market segments despite surface-level competition.

toronto.ca

Product Identity

Growth Profile

Acquisition Engine

Competitive Landscape

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