usa.gov

usa.gov

usa.gov
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DR 91by AhrefsMedium Opportunity · 60/100

About

Find government benefits, services, agencies, and information at USA.gov. Contact elected officials. Learn about passports, Social Security, taxes, and more.

Categorylaw_and_government/government
Top 9,622
Global Rank
United States 83%
Top Market
-10%
Monthly Trend
55% Bounce
Engagement Signal

Monthly Visits

7,194,339

↓10.1% vs last month

Bounce Rate

55.2%

Pages / Visit

2.1

Avg. Session

1m 33s

Domain Age

26.8 years

Traffic

#9,622Global Rank
#2,220Country Rank (840)
#51Category Rank · Government
Traffic Trend
↓10.1%
Traffic Sources
Organic Search
48.2%
Direct
23.1%
Social
0.8%
Referral
6.6%
Paid
21.1%
Email
0.3%

Active ad spend: 21.1% from paid traffic

Geographic Distribution
DomainShareBar
🇺🇸United StatesUS
82.6%
🇲🇽MexicoMX
1.3%
Top 3 countries account for 84.8% of traffic — high geographic concentration

SEO & Keywords

Top Keywords
Keyword
usps2.4M$0.34$74.9K
fafsa1.3M$4.13$133.6K
irs1.2M$3.20$109.3K
social security938.1K$0.46$56.0K
ssa420.2K$0.30$36.5K
SERP Rankings
KeywordRanking URL
snap#3📄www.usa.gov/food-stamps533,250$1.79
real estate#9📄www.usa.gov/real-estate-sales462,980$0.50
trademark search#8📄www.usa.gov/agencies/u-s-patent-and-trademark-office223,960$0.93
nps#5📄www.usa.gov/agencies/national-park-service212,900$0.62
transcript#7📄www.usa.gov/tax-return-transcripts149,080$1.16

Growth Readout

Paid traffic at 21% — actively spending on ads

Global rank top 9.6K — established player in the space

Traffic concentrated in United States (83%) — high geographic dependency

4 tracked competitors in this category — competitive landscape is well-defined

How does usa.gov actually grow?

This page shows the surface. A Growth Teardown reverse-engineers the full playbook — which keywords drive signups, where backlinks come from, which channels convert, and what you can replicate in your own product.

Competitive Landscape

login.gov

login.gov

🔗 2 keyword overlap

有问题或者关于Login.gov的问题？

48.7M/mo+6%May 2016

Shares 2 keywords including "social security"

usa.gov vs login.gov →Visit Website ↗

ssa.gov

ssa.gov

🔗 2 keyword overlap

SSA’s centralized website for privacy-related information and resources

35.0M/mo-9%Oct 1997

Shares 2 keywords including "social security"

usa.gov vs ssa.gov →Visit Website ↗

foxbusiness.com

foxbusiness.com

🔗 2 keyword overlap

Credit cards provided by banks or other businesses allow people to purchase goods and services on a line of credit. Customers will be charged interest if they do not pay their credit card statement in full each month.

19.6M/mo-1%Oct 1999

Shares 2 keywords including "usps"

usa.gov vs foxbusiness.com →Visit Website ↗

nj.com

nj.com

🔗 2 keyword overlap

Get the latest New Jersey local news, sports, weather, entertainment and breaking updates on NJ.com

14.1M/mo+5%Oct 1994

Shares 2 keywords including "social security"

usa.gov vs nj.com →Visit Website ↗
View full competitive analysis of usa.gov →

Report based on data from May 2026

See a sample report