backlinko.com vs marketingtong.com

Market traction comparison · Updated Jul 2026

backlinko.com

marketingtong.com

	backlinko.com	marketingtong.com	Leads
Monthly Visits	324.6K	—
Bounce Rate	48.6%	0.0%	marketingtong.com
SEO & Keywords	30	20	backlinko.com
Domain Age	14y 11m	7m	backlinko.com

backlinko.com leads in 2 of 3 dimensions, while marketingtong.com leads in 1.

Growth Momentum

backlinko.commarketingtong.com

	backlinko.com	marketingtong.com	Leads
Monthly Visits	324.6K	—
MoM Change	+2%	-100%	backlinko.com
Avg. Session	0m36s	0m00s	backlinko.com
Pages / Visit	1.7	0.0	backlinko.com

Acquisition Strategy

	backlinko.com	marketingtong.com	Leads
Primary Channel	Search 45%	—
Bounce Rate	48.6%	0.0%	marketingtong.com
SEO & Keywords	30	20	backlinko.com

backlinko.com

Search 45%Direct 33%Social 2%Referral 16%Email 4%

SearchDirectSocialReferralPaidEmail

backlinko.com OnlySharedmarketingtong.com Only

Keyword Overlap Rate: 35%

Business Maturity

	backlinko.com	marketingtong.com	Leads
Domain Age	14y 11m	7m	backlinko.com
Registered	Sep 2011	Feb 2026
Expires	Sep 2035	Feb 2029

Business Maturity · Insight

backlinko.com has been in the market for over a decade, indicating established presence.

Market Position

	backlinko.com	marketingtong.com	Leads
Global Rank	#170.5K	#9.1M	backlinko.com
Category Rank	#169	—
PH Upvotes	—	1

Key Takeaways

•backlinko.com is growing (+2%) while marketingtong.com is declining (-100%).
•backlinko.com keeps visitors significantly longer (0m36s avg session vs marketingtong.com's 0m00s), suggesting deeper product engagement or stickier content.
•marketingtong.com has a 49 percentage point lower bounce rate (0% vs 49%), indicating better landing page relevance or more targeted traffic.
•They share 13 keywords (35% overlap), indicating direct search competition.
•backlinko.com has 1.5x more ranking keywords (30 vs 20), indicating broader SEO footprint.
•backlinko.com has a 14-year head start in the market.

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