clay.com vs madewithclay.org
Market traction comparison · Updated Jul 2026
| clay.com | madewithclay.org | Leads | |
|---|---|---|---|
| Monthly Visits | 1.7M | 8.8K | clay.com |
| Bounce Rate | 37.5% | 48.2% | clay.com |
| SEO & Keywords | 35 | 30 | clay.com |
| Domain Age | 33y 9m | — |
clay.com leads in 3 of 3 dimensions, while madewithclay.org leads in 0.
Growth Momentum
| clay.com | madewithclay.org | Leads | |
|---|---|---|---|
| Monthly Visits | 1.7M | 8.8K | clay.com |
| MoM Change | +10% | +13% | madewithclay.org |
| Avg. Session | 5m60s | 0m24s | clay.com |
| Pages / Visit | 7.6 | 1.8 | clay.com |
Growth Momentum · Insight
clay.com receives 195.1x more monthly traffic than madewithclay.org (1.7M vs 8.8K).
Acquisition Strategy
| clay.com | madewithclay.org | Leads | |
|---|---|---|---|
| Primary Channel | Direct 63% | — | |
| Bounce Rate | 37.5% | 48.2% | clay.com |
| SEO & Keywords | 35 | 30 | clay.com |
clay.com
Search 26%Direct 63%Social 6%Referral 4%Email 2%
SearchDirectSocialReferralPaidEmail
-49
84
-54
clay.com OnlySharedmadewithclay.org Only
Keyword Overlap Rate: 0%
| Keyword | Volume | clay.com | madewithclay.org |
|---|---|---|---|
| clay ai | 41.7K | #1 | #2 |
Business Maturity
| clay.com | madewithclay.org | Leads | |
|---|---|---|---|
| Domain Age | 33y 9m | — | |
| Registered | Nov 1992 | — | |
| Expires | Nov 2029 | — |
Market Position
| clay.com | madewithclay.org | Leads | |
|---|---|---|---|
| Global Rank | #23.5K | #2.5M | clay.com |
| Category Rank | #330 | — |
clay.commadewithclay.org
🇺🇸 United States
38%
62%
🇬🇧 United Kingdom
8%
17%
🇮🇳 India
11%
5%
clay.com only
🌐 Saudi Arabia 6%🇪🇸 Spain 3%
madewithclay.org only
🌐 Morocco 8%🌐 Thailand 8%
Market Position · Insight
Each has untapped markets the other serves: clay.com could expand into Morocco, Thailand, while madewithclay.org could target Saudi Arabia, Spain.
Key Takeaways
- •clay.com receives 195.1x more monthly traffic than madewithclay.org (1.7M vs 8.8K).
- •clay.com receives 195.1x more monthly traffic than madewithclay.org (1.7M vs 8.8K).
- •clay.com keeps visitors significantly longer (5m60s avg session vs madewithclay.org's 0m24s), suggesting deeper product engagement or stickier content.
- •clay.com has a 11 percentage point lower bounce rate (37% vs 48%), indicating better landing page relevance or more targeted traffic.
- •With only 0% keyword overlap, they target largely different search audiences.
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Report based on data from July 2026