fbref.com vs theanalyst.com

Market traction comparison · Updated Jul 2026

fbref.com faviconfbref.com
VS
theanalyst.com favicontheanalyst.com
 fbref.comtheanalyst.comLeads
Monthly Visits3.0M3.9Mtheanalyst.com
Bounce Rate27.7%47.7%fbref.com
SEO & Keywords3030Tie
Domain Age17y28y 3mtheanalyst.com

theanalyst.com leads in 2 of 4 dimensions, while fbref.com leads in 1.

Growth Momentum

Growth Momentum
fbref.comtheanalyst.com
 fbref.comtheanalyst.comLeads
Monthly Visits3.0M3.9Mtheanalyst.com
MoM Change+19%+10%fbref.com
Avg. Session2m41s2m38sfbref.com
Pages / Visit5.12.9fbref.com

Growth Momentum · Insight

fbref.com is growing +19% while theanalyst.com grows +10%. At current trajectory, fbref.com could close the traffic gap within 5 months.

Acquisition Strategy

 fbref.comtheanalyst.comLeads
Primary ChannelSearch 76%Search 60%
Bounce Rate27.7%47.7%fbref.com
SEO & Keywords3030
fbref.com
Search 76%Direct 18%Social 2%Referral 4%
theanalyst.com
Search 60%Direct 31%Social 5%Referral 4%
SearchDirectSocialReferralPaidEmail
24
6
24
fbref.com OnlySharedtheanalyst.com Only

Keyword Overlap Rate: 11%

Acquisition Strategy · Insight

fbref.com acquires users primarily through Search (76%), while theanalyst.com relies on Search (60%). This reflects fundamentally different go-to-market strategies — theanalyst.com's higher direct traffic suggests stronger brand recognition or product-led growth, while fbref.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 fbref.comtheanalyst.comLeads
Domain Age17y28y 3mtheanalyst.com
RegisteredAug 2009May 1998
ExpiresAug 2026May 2026

Business Maturity · Insight

theanalyst.com has been in the market for over a decade, indicating established presence.

Market Position

 fbref.comtheanalyst.comLeads
Global Rank#15.3K#16.2Kfbref.com
Category Rank#13#55fbref.com
fbref.comtheanalyst.com
🇺🇸 United States
39%
23%
🇬🇧 United Kingdom
11%
10%

fbref.com only

🇨🇦 Canada 6%🇪🇸 Spain 3%🇮🇹 Italy 2%

theanalyst.com only

🌐 Thailand 3%🇩🇪 Germany 3%🌐 Vietnam 3%

Market Position · Insight

Each has untapped markets the other serves: fbref.com could expand into Thailand, Germany, Vietnam, while theanalyst.com could target Canada, Spain, Italy.

Key Takeaways

  • fbref.com is growing +19% while theanalyst.com grows +10%. At current trajectory, fbref.com could close the traffic gap within 5 months.
  • fbref.com acquires users primarily through Search (76%), while theanalyst.com relies on Search (60%). This reflects fundamentally different go-to-market strategies — theanalyst.com's higher direct traffic suggests stronger brand recognition or product-led growth, while fbref.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • theanalyst.com has 1.3x more traffic (3.9M vs 3.0M), though both operate at comparable scale.
  • Both are growing, with fbref.com accelerating faster at +19% vs +10%.
  • fbref.com has a 20 percentage point lower bounce rate (28% vs 48%), indicating better landing page relevance or more targeted traffic.
  • They share 6 keywords (11% overlap), indicating direct search competition.

You've seen the gap. Now steal the playbook.

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Report based on data from July 2026