mapquest.com vs yelp.com
Market traction comparison · Updated Jul 2026
| mapquest.com | yelp.com | Leads | |
|---|---|---|---|
| Monthly Visits | 23.6M | 146.8M | yelp.com |
| Bounce Rate | 60.5% | 42.5% | yelp.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 30y 7m | 22y 8m | mapquest.com |
yelp.com leads in 2 of 4 dimensions, while mapquest.com leads in 1.
Growth Momentum
| mapquest.com | yelp.com | Leads | |
|---|---|---|---|
| Monthly Visits | 23.6M | 146.8M | yelp.com |
| MoM Change | +2% | +2% | — |
| Avg. Session | 1m44s | 2m11s | yelp.com |
| Pages / Visit | 2.3 | 4.1 | yelp.com |
Growth Momentum · Insight
yelp.com receives 6.2x more monthly traffic than mapquest.com (146.8M vs 23.6M).
Acquisition Strategy
| mapquest.com | yelp.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 72% | Search 73% | |
| Bounce Rate | 60.5% | 42.5% | yelp.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 140%
| Keyword | Volume | mapquest.com | yelp.com |
|---|---|---|---|
| cvs | 1.4M | #6 | #3 |
| wingstop | 516.4K | #5 | #6 |
| oriellys | 31.1K | #2 | #3 |
| dillons | 19.6K | #7 | #3 |
| faros | 5.6K | #5 | #2 |
| 11099 s la cienega blvd, los angeles, california 90045 | 3.3K | #4 | #1 |
| 250 calle del cristo | 2.5K | #3 | #9 |
| 1 bowling green, new york, new york 10004 | 2.4K | #8 | #3 |
| 610 s. canal street, chicago, illinois 60607 | 1.4K | #1 | #2 |
| bb tea | 1.4K | #6 | #2 |
Acquisition Strategy · Insight
mapquest.com acquires users primarily through Search (72%), while yelp.com relies on Search (73%). This reflects fundamentally different go-to-market strategies — mapquest.com's higher direct traffic suggests stronger brand recognition or product-led growth, while yelp.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| mapquest.com | yelp.com | Leads | |
|---|---|---|---|
| Domain Age | 30y 7m | 22y 8m | mapquest.com |
| Registered | Jan 1996 | Dec 2003 | |
| Expires | Jan 2031 | Dec 2027 |
Business Maturity · Insight
mapquest.com has been in the market for over a decade, indicating established presence.
Market Position
| mapquest.com | yelp.com | Leads | |
|---|---|---|---|
| Global Rank | #2.7K | #234 | yelp.com |
| Category Rank | #1 | #1 | — |
mapquest.com only
yelp.com only
Market Position · Insight
Each has untapped markets the other serves: mapquest.com could expand into Philippines, while yelp.com could target Canada.
Key Takeaways
- •yelp.com receives 6.2x more monthly traffic than mapquest.com (146.8M vs 23.6M).
- •mapquest.com acquires users primarily through Search (72%), while yelp.com relies on Search (73%). This reflects fundamentally different go-to-market strategies — mapquest.com's higher direct traffic suggests stronger brand recognition or product-led growth, while yelp.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •yelp.com receives 6.2x more monthly traffic than mapquest.com (146.8M vs 23.6M).
- •yelp.com has a 18 percentage point lower bounce rate (42% vs 60%), indicating better landing page relevance or more targeted traffic.
- •They share 35 keywords (140% overlap), indicating direct search competition.
- •mapquest.com has a 8-year head start in the market.
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Report based on data from July 2026