nbcnews.com vs telegraph.co.uk
Market traction comparison · Updated Jul 2026
| nbcnews.com | telegraph.co.uk | Leads | |
|---|---|---|---|
| Monthly Visits | 70.1M | 73.2M | telegraph.co.uk |
| Bounce Rate | 72.2% | 52.7% | telegraph.co.uk |
| SEO & Keywords | 20 | 29 | telegraph.co.uk |
| Domain Age | 29y 2m | — |
telegraph.co.uk leads in 3 of 3 dimensions, while nbcnews.com leads in 0.
Growth Momentum
| nbcnews.com | telegraph.co.uk | Leads | |
|---|---|---|---|
| Monthly Visits | 70.1M | 73.2M | telegraph.co.uk |
| MoM Change | -26% | +10% | telegraph.co.uk |
| Avg. Session | 1m20s | 4m03s | telegraph.co.uk |
| Pages / Visit | 1.6 | 2.9 | telegraph.co.uk |
Growth Momentum · Insight
nbcnews.com is losing traffic (-26%) despite 70.1M monthly visits. telegraph.co.uk's +10% growth puts it on a trajectory to overtake.
Acquisition Strategy
| nbcnews.com | telegraph.co.uk | Leads | |
|---|---|---|---|
| Primary Channel | Search 44% | Direct 55% | |
| Bounce Rate | 72.2% | 52.7% | telegraph.co.uk |
| SEO & Keywords | 20 | 29 | telegraph.co.uk |
Keyword Overlap Rate: 9%
Acquisition Strategy · Insight
nbcnews.com acquires users primarily through Search (44%), while telegraph.co.uk relies on Direct (55%). This reflects fundamentally different go-to-market strategies — telegraph.co.uk's higher direct traffic suggests stronger brand recognition or product-led growth, while nbcnews.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| nbcnews.com | telegraph.co.uk | Leads | |
|---|---|---|---|
| Domain Age | 29y 2m | — | |
| Registered | Jun 1997 | — | |
| Expires | Jun 2027 | — |
Market Position
| nbcnews.com | telegraph.co.uk | Leads | |
|---|---|---|---|
| Global Rank | #1.0K | #719 | telegraph.co.uk |
| Category Rank | #21 | #6 | telegraph.co.uk |
nbcnews.com only
telegraph.co.uk only
Market Position · Insight
Each has untapped markets the other serves: nbcnews.com could expand into France, while telegraph.co.uk could target India.
Key Takeaways
- •nbcnews.com is losing traffic (-26%) despite 70.1M monthly visits. telegraph.co.uk's +10% growth puts it on a trajectory to overtake.
- •nbcnews.com acquires users primarily through Search (44%), while telegraph.co.uk relies on Direct (55%). This reflects fundamentally different go-to-market strategies — telegraph.co.uk's higher direct traffic suggests stronger brand recognition or product-led growth, while nbcnews.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •telegraph.co.uk is growing (+10%) while nbcnews.com is declining (-26%).
- •telegraph.co.uk keeps visitors significantly longer (4m03s avg session vs nbcnews.com's 1m20s), suggesting deeper product engagement or stickier content.
- •telegraph.co.uk has a 19 percentage point lower bounce rate (53% vs 72%), indicating better landing page relevance or more targeted traffic.
- •nbcnews.com acquires traffic primarily through Search (44%), while telegraph.co.uk relies on Direct (55%) — fundamentally different acquisition strategies.
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Report based on data from July 2026